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Posted May 06, 2021 6 views
PKR. 50,000 - 70,000/Month
We are looking for an ambitious Digital Marketing Specialist to be responsible for developing and managing all aspects of our marketing strategy.
- You will focus on creating, implementing, tracking and optimizing our digital and traditional marketing campaigns across various marketing channels.
- To be successful as a Marketing Specialist, you must be highly self-motivated, self-starter, result-oriented, proactive, and have a working knowledge of current marketing tools and strategies in order to execute successful marketing campaigns.
Qualification:
- Bachelors degree in journalism, communications, marketing, or a related field.
- Any Certificates in Digital Marketing Specialization will be an added advantage.
Responsibilities:
- Developing implementing all marketing plans.
- Execute all digital marketing, including SEO/SEM, marketing database, social media and email campaigns
- Design, build and maintain our social media presence
- Optimize content for the website and social networking channels such as LinkedIn, Facebook, Twitter, Instagram, etc.
- Track the website traffic flow and provide internal reports regularly
- Conducting market research to establish customer trends and habits.
- Promote company's products in the digital space
- Compile performances report using Google Analytics program
- Conduct keyword research according to the latest keyword research strategies
- Deliver effective editorial plan and content marketing strategy to meet the business objectives.
- Editorial requirements include basic SEO understanding, content development,
- Edit and improve the content that audience is looking for and optimize the path to conversion
- Integrate content programs with brand campaigns to drive the demand for the brand
- Extract reports from multiple sources like IT, operations and customer feedback
- Develop, implement, and manage marketing campaigns that promote the products and services of a company
- Measure site traffic, identify and evaluate new digital technologies and optimize marketing campaigns, email marketing, social media, and display & search advertising using web analytics tool
- Experience in optimizing landing pages and user funnels
- Highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform and motivate
- Demonstrable experience leading and managing SEO/SEM, marketing database, social media
- Develop the right strategies for effective data analysis and reporting
- Evaluate emerging technologies. Provide thought leadership and perspective for adoption where appropriate Develop and manage digital marketing campaigns
Requirements:
- Fluent English is a must. Speaking and concise writing skills.
- Bachelors degree in journalism, communications, marketing, or a related field.
- 3 or more years of digital marketing experience.
- In-depth knowledge of marketing techniques and databases.
- Proficient in Microsoft Office Suite (Word, Excel, Outlook, and Access), Google Data Studio, and CRM and CMS software.
- Knowledge of Google AdWords, and online analytics.
- Working knowledge of HTML, CSS and WordPress.
- Experience using analytics software.
- Sound knowledge of lead generation, digital marketing tools, social media platforms, and SEO best practices.
- Excellent written and verbal communication skills in English.
- The ability to analyze large amounts of data.
- Strong analytical and problem-solving skills.
- Ability to work in a fast-paced, high-pressure environment.
- Ability to follow instructions and work independently on projects.
- Multi-tasking and time-management skills, with the ability to prioritize tasks.
- Highly organized and detail oriented.
- Respect for people and ideas.
Skills
Job Details
Industry:
Functional Area:
Total Positions:
2 Posts
Job Shift:
First Shift (Day)
Job Location:
Gender:
No Preference
Minimum Education:
Masters
Degree Title:
Bachelors in related field and an MBA
Career Level:
Experienced Professional
Minimum Experience:
4 Years
Apply Before:
Jun 06, 2021
Posting Date:
May 06, 2021
Quantsys Corp
Information Technology · 11-50 employees - Islamabad, Karachi, Lahore, Rawalpindi
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