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Job Description

 

About the role:

  • Reporting to the VP of Growth, the SEO specialist is responsible for optimizing copy and landing pages for search engine optimization. 

  • Performing ongoing keyword research including discovery and expansion of keyword opportunities, the role offers a total immersion into a busy digital agency with exposure to the creative, copywriting, and production teams. 

  • Working with a range of local business clients across many different industries in North America and Australia, the SEO specialist will research and implement content recommendations for organic SEO success.  

Requirements  

  • Excellent communication and writing skills in English 
  • Analytical mindset with numerical aptitude  
  • 4+ years of experience as an SEO specialist with proven LOCAL SEO expertise 
  • In-depth experience with website analytics tools (e.g, Google Analytics, Google Search Console) 
  • Perform ongoing keyword discovery, expansion, and optimization  
  • Familiarity with keyword research and management tools 
  • Working knowledge of HTML, CSS, and JavaScript development and constraints  
  • Knowledge of ranking factors and search engine algorithms  
  • Up-to-date with the latest trends and best practices in SEO  
  • Research and implement search engine optimization recommendations  
  • Research and analyze competitor advertising links  
  • Develop and implement link building strategies and manage backlinks to build online authority 
  • Track important SEO metrics including organic traffic, conversion rates and time spent on page 
  • Update older content and add effective calls to action (CTAs) to improve user engagement 
  • Work with the development team to ensure SEO best practices are properly implemented on newly developed pages/blog posts 
  • Work with editorial and marketing teams to drive SEO in content creation  
  • Recommend changes to website architecture, content, linking and other factors to improve SEO positions for target keywords.  
  • Experience with SEO reporting 
  • Solid time-management skills  
  • Willingness to learn and be trained when projects require it 
  • You don’t just follow the common wisdom, but can think critically to determine which tactics, ideas, and objectives are right for our clients  
  • And most importantly, a positive attitude; friendly, and fun to work with  

 

Optional skills  

  • Expertise in SMM, SEM 

  • Wordpress website page speed optimization 

  • Analyzing web traffic and creating easy to understand automated dashboards on Google Data Studio 

  • Implementing Google Analytics goals on Wordpress websites 

Job Details

Total Positions:
1 Post
Job Shift:
First Shift (Day)
Job Type:
Full Time/Permanent
Job Location:
Gulberg 2, Lahore, Pakistan
Gender:
No Preference
Age:
23 - 32 Years
Minimum Education:
Bachelors
Career Level:
Experienced Professional
Minimum Experience:
2 Years
Apply Before:
Jun 01, 2019
Posting Date:
May 07, 2019
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Renesis Tech (PVT) LTD

Information Technology · 11-50 employees - Lahore

We are a full-service digital agency creating budget-friendly digital experiences that drive business results. Known for being technically incisive and having a propriety interest in our clients.

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