When it comes to generating leads, day-to-day duties typically include:
Researching organisations and individuals online (especially on social media) to identify new leads and potential new markets
When it comes to the challenge of actually selling, other typical duties include:
To keep healthy relationships with clients, this mostly requires socialisation. So from simple chats on the phone to lunches and events or conferences business development managers must be sure to keep their customers happy. Of course, as with all office jobs, documentation is also a big part of the work. Business development professionals are also obligated to write reports and provide feedback to upper management about what is and is not working.