Position summary

The ability to drive a high-volume of quality output, a creative mindset for pushing boundaries, and the ability to work effectively with partners and stakeholders are key skills we are looking for. The ideal candidate will have strong project management skills with attention to detail, background in email marketing, and proven success partnering with distinct stakeholders to execute campaigns.

This position will report to our Campaigns Team Leader/Manager and is based in our Lahore.

Key Responsibilities

The requirements listed below are representative of the knowledge, skill, and/or ability required. Reasonable accommodations may be made to enable individuals with disabilities to perform essential functions.

The Email Marketing Specialist is primarily responsible for:

  • Build and proof dynamic emails for both static and automated sends that align with campaigns and company objectives.
  • Maintain digital marketing calendar to ensure alignment with digital marketing activities.
  • Ensure organization's brand and identity is adhered to in email marketing campaigns.
  • Create monthly reports on email marketing activities that guide on continually improving the effectiveness of the program by maximizing engagement metrics (open rate, click thru rate, conversion).
  • Build audiences and customer segmentation, deliver deep insights through data analysis and behavioral retargeting, and track email list quality and health.

We are seeking candidates with the following experience and skills:

Education:

Bachelor’s degree in marketing, Business, or a related field. 

Required Experience:

  • 3+ years in a marketing role, preferably in email marketing
  • 2+ experience with email automation platforms like HubSpot, Marketo, or Eloqua
  • Demonstrated understanding of a marketing funnel and how to align email campaign strategies with customer journeys.
  • Must have exceptional project management skills with the ability to balance competing priorities from multiple stakeholders.
  • Understanding of CAN-SPAM, GDPR, and other regulations to Zone emails compliant
  • Exceptional attention to detail to ensure accuracy in all communications deliverables
  • Analytical tendencies with a natural curiosity to measure, test, and iterate to get the best results
  • Not afraid to try new things – driven to constantly improve results and able to thrive independently in a self-service environment.
  • Outstanding oral and written communication skills
  • Ability to thrive in a fast-paced, ambiguous environment     

Job Details

Functional Area:
Total Positions:
1 Post
Job Shift:
Third Shift (Night)
Job Type:
Department:
Marketing
Job Location:
Gender:
No Preference
Minimum Education:
Bachelors
Degree Title:
Bachelors in Marketing or Business or related field
Career Level:
Experienced Professional
Minimum Experience:
3 Years
Apply Before:
Jan 02, 2024
Posting Date:
Dec 01, 2023

ROZEE.PK

Recruitment / Employment Firms · 101-200 employees - Lahore

Rozee is Pakistan's # 1 online job site which connects talent with opportunity. Rozee provides services to job seekers and employers by providing them one platform for job searching and hiring, respectively. As Pakistan’s largest online recruitment platform, it is used by over 100,000 employers and 9.5 million professionals. Since its inception, Rozee’s platform has facilitated over 1 million job placements and has the largest database of searchable CV’s in Pakistan.

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