Posted Jan 18, 2017
Role involves overall responsibility & leadership to craft & execute 360 degree marketing & communication strategies for both internal & external stakeholders
To ensure that the right message is communicated, based on market intelligence and insights, through appropriate channels to the segmented audience to elevate business
To oversee operations & manage teams of sub-department’s including Digital Marketing; Creative; Content Writing; Social Media; Digital Marketing & SEO and AgayBarho (Bi-monthly magazine)
To conduct different surveys & research to help Product Department improve ROZEE products & services and to publish different reports in order to plan & organize different annual events such as ‘ROZEE Top Employers Awards’ & ‘ROZEE Top Universities Awards’
To develop strong linkages with Print, Electronic and Digital media organisations, in order to announce new products through press releases
To ensure consistency of content and tone on website, media, digital/social media & promotional collateral and to also ensure that brand guidelines are being followed across the board.
To Interact with high profile business leaders (CEO's/Chairman/President) of Tier-1 organisations to conduct ROZEE Power Talks & supervise all related operations.
To engage quality vendors with better pricing for printing of promotional collateral and magazine.
To take any conducive initiatives that builds image of organization.
Required:
Have sound record of developing Marketing plans
Have executed large campaigns within budgets & satisfactory outcomes
Have sound knowledge & experience of developing and executing Digital & Social media marketing campaigns, internal & external communication, branding and media relations
Have experience of developing, leading and managing large teams
Skills:
Leadership, Budgeting, Vendor Management, Project Management, Reporting, Strong written & verbal Communication
Job Details
Rozee is Pakistan's # 1 online job site which connects talent with opportunity. Rozee provides services to job seekers and employers by providing them one platform for job searching and hiring, respectively. As Pakistan’s largest online recruitment platform, it is used by over 100,000 employers and 9.5 million professionals. Since its inception, Rozee’s platform has facilitated over 1 million job placements and has the largest database of searchable CV’s in Pakistan.
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