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Job Description

Job Description:

• Analyze how our brand is positioned in the market and crystalize targeted consumers insights

• Translate brand strategies into brand plans

• Strategize and prepare brand growth plans in sync with sales and other marketing plans

• Lead creative development of brand touchpoints

• Measure and report performance of all marketing campaigns, and assess against goals

• Monitor market trends, research consumer markets and competitors’ activities to identify opportunities and key issues

• Oversee marketing and advertising activities to ensure consistency with product line strategy

• Monitor product distribution and consumer reactions

• Brainstorm new and innovative growth strategies

• Align the company around the brand’s direction, choices and tactics

• Works closely with the Digital team,

• Functional working relationships with all other staff

• Build strong relationships with vendors

• Assist with the maintenance and updating of media and editorial content

• Prepare and share regular reports regarding each branding action

• Work collaboratively with relevant marketing staff in development, planning, budgeting and monitoring marketing campaigns

• Responsible for liaising with agencies, media buyers, creative production companies and other suppliers as required

• Event management

• Providing administrative support for the Brand team as and when required

• Undertake other projects as directed by the Brand Manager from time-to-time in consultation with the employee

• Works in an efficient, small team environment and assists in all tasks including mail outs, answering incoming phone calls and general administration as required

• Strong demonstrable writing, researching and computer skills

• An ability to work under pressure and to a deadline

• Ability to manage multiple projects efficiently and to priorities competing commitments

• Uses a range of appropriate communication tools and methods to communicate effectively

• Can write in a style that is grammatically correct, well organized and easily understood

• Communicates technical information and/or complex information in an easy to understand manner

• Provides clients with the appropriate levels of information in a timely fashion

• Plans work effectively in order to meet deadlines set by projects/managers or clients

• Keeps manager informed of plans and actions

• Multi-tasker who can manage multiple projects at one time without compromising work quality

• Manage social media handles of company `Salon Designers’ & its associate brands such as Facebook and Instagram

• Keep the online social touchpoints live, smooth and interactive 

• Build and execute social media strategy through competitive research, benchmarking and audience identification

• Submit one week plan of online activities beforehand  

• Work on online campaign in sync with offline campaigns to generate integrated effect

• Proactive in designing campaigns and generating sharable online content

• Generate, edit, publish and share daily content that builds meaningful connections and encourages community members to take action on social networking sites

• Continuously improve by capturing and analyzing the appropriate social insights and best practices, and then acting on the information

• Help management in planning, developing and implementing PR strategies

• Liaising with, and answering inquiries from media, individuals and other organizations, often via telephone and email

• researching, writing and distributing press releases to targeted media when required

• Working on the assigned projects related to Social Media and PR    

Job Details

Industry:
Total Positions:
3 Posts
Job Shift:
First Shift (Day)
Job Type:
Full Time/Permanent
Job Location:
Gender:
Male
Minimum Education:
Bachelors
Career Level:
Entry Level
Minimum Experience:
1 Year
Apply Before:
Oct 01, 2018
Posting Date:
Aug 31, 2018
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Salon Designer

Retail · 1-10 employees - Lahore

We are in salon related business since 1994 and felt a great demand for professional approach in this sector so that the salon in Pakistan could be of international standards.This idea later evolved into a concept of providing all the needs of a salon under one roof with more emphasis on designin ...Read More

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