This employer is no longer accepting CVs for this job, it has been deactivated by the company\'s administrator.
Posted Nov 18, 2022 188 views
Areas of Responsibility:
- Own, build, and operate the Sales marketing programming focusing on repeatable lead-generation strategies that drive clear KPI results.
- Create go to market strategies and digital media campaigns for brand marketing and lead generation initiatives
- Act as a lead contributor to brand strategy spanning press releases, marketing collateral, and digital presence
- Execute lead generation campaigns across digital platforms, including social media and email, focusing on testing and conversion rate optimization
- Own Payactiv presence at trade shows and marketing events for business partners
- Optimize marketing automation and lead nurturing processes through email, content, and social channels.
- Utilize a data-driven approach to build and manage departmental KPIs around new business
- Utilize a deep understanding of growth & optimization best practices such as A/B testing to run experiments and evaluate results
- Work cross-functionally with multiple internal teams including Sales and Account Management
- Strategize around the creation of collateral for sales events, campaigns, and clients
- Build out ABM strategies and campaigns to convert target businesses
Required Skills:
- 5+ years experience in B2B lead-generation
- Experience in managing event marketing
- Strong understanding of tracking and results-oriented metrics including CPA, CPL, Conversion Rates, and ROI
- Proficient in productivity platforms such as Confluence, Jira, Salesforce, Trello, and more
- Proficient in marketing platforms such as Hubspot, MoEngage, Pendo, and more
- Proficient in media platforms such as LinkedIn Campaign Manager, Google Ads, Facebook/Instagram, and Bing
- Ability to work independently and work well with others across multi-functional teams
- Flexible and adaptable within a fast-paced environment
- BS or BA degree preferred
Job Details
Industry:
Functional Area:
Total Positions:
1 Post
Job Shift:
Third Shift (Night)
Gender:
No Preference
Minimum Education:
Bachelors
Degree Title:
BS/MS degree in Business Administration, Computer Science, Engineering or a related subject
Career Level:
Experienced Professional
Minimum Experience:
5 Years
Apply Before:
Dec 19, 2022
Posting Date:
Nov 18, 2022
Diversity Inclusion:
We value diversity of our employees. All qualified applicants will receive fair consideration without regard to genders or socio-economic backgrounds.
What is your Competitive Advantage?
Get quick competitive analysis and professional insights about yourself
Talk to our expert team of counsellors to improve your CV!
I found a job on Rozee!
Muzammil Baig
Digital Marketing Manager
IT Services Group
Ali Aziz
CEO
Shopistan
Usman Habib
Recruitment & Training Executive
ACS Synergy (Pvt) Ltd.
Ayesha Shaukat
Social Media Marketing Manager
Ivoke
Babar Ahmed Khan
Territory Sales Manager
Engro Foods
Zubair Anjum
Business Excellence Specialist
Nestle Pakistan
Mona Sharif
Senior Team Lead
Konext PVT. LTD
Zohaib Ali
Marketing Manager
Digital Online Devices
Aqib Irshad
Head of HR, Training & OD
FINCA
Sehrish Azhar
Motivational Speaker & Blogger
Living Upbeat
