Sales Funnel / Lead Generation Specialist - LinkedIn / External Outreach

Search O Pal Pvt Ltd

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Key Responsibilities

Develop and execute lead generation strategies focused on Amazon Private Label sellers within the eCommerce industry.
Manage LinkedIn outreach campaigns using Sales Navigator and automation tools to identify and connect with potential clients.
Collect, verify, and manage lead databases using scraping tools, B2B directories, and contact platforms such as Apollo, UpLead, or Crunchbase.
Build and maintain multi-step sales funnels (awareness → nurture → conversion) for continuous client flow.
Design and send cold email campaigns using tools such as Lemlist, Instantly, or Smartlead.
Collaborate with the marketing and creative teams to align lead-generation content (case studies, client results, posts, and email sequences).
Track and report lead conversion metrics, reply rates, and ROI of outreach campaigns weekly.
Identify and segment target audiences based on niche, brand size, and PL sales volume ($10K–$50K/month sellers preferred).
Support the CEO in optimizing CRM workflows (HubSpot or SuiteDash) for lead tracking, follow-ups, and automation.

Requirements

2–3 years of experience in lead generation or sales funnel management within the eCommerce or Amazon services industry.
Proven expertise in LinkedIn B2B outreach, including message sequencing and profile targeting.
Hands-on experience with CRM systems (HubSpot, Pipedrive, SuiteDash, or similar).
Familiarity with Amazon seller ecosystems, understanding Private Label workflows, PPC campaigns, product launches, and brand growth.
Experience with data scraping and list-building tools (Apollo, UpLead, PhantomBuster, etc.).
Ability to analyze and improve conversion rates, reply rates, and qualified lead percentages.
Strong written communication and presentation skills for client-facing messaging.
Independent, disciplined, and able to meet KPIs under minimal supervision.

Bonus Skills

Prior work with Amazon agencies or brand management services.
Experience creating content funnels (LinkedIn posts, short-form video scripts, or client success case studies).
Understanding of Upwork / Fiverr or other sales platforms to identify potential prospects outside LinkedIn.