• Plan, create and manage PPC campaigns across a variety of channels.
  • Keyword research and management to optimize bids (add PPC keywords and negative keywords).
  • Optimize bidding at the keyword, placement, device, geographic, demographic, and other levels.
  •  Perform daily account management of PPC campaigns (review expensive under-performing keywords and ensure PPC campaign does not exceed weekly and monthly ad spend budget, maintain Quality Score, impression share, and other important metrics).
  • Devise and implement effective A/B tests to optimize conversion rates.
  • Write engaging and concise copy to modify CTAs on ads to boost click-through rates and landing pages to boost conversion rates.
  • Monitor, evaluate, and present the performance of campaigns by generating weekly and monthly performance reports to clients analyzing trends, goals, opportunities, and other key performance indicators.
  • Stay on top of the search engine and PPC industry.
  • Working proactively with the brand management team and being able to offer a wider perspective on product strategy.
  • Identifying market trends, driving the use of new features and tactics, and being up to date on what’s happening within the industry.
  • Onboarding and integrating new brands, setting up a scalable campaign structure that allows for profitable growth.
  • Well aware-of PPC automatization tools.

QUALIFICATIONS

  • Minimum of 2 years plus experience in creating advertising campaigns and bid management
  • .Demonstrated ability to manage large volumes of campaigns.
  • Proven experience in managing Amazon PPC campaigns, with a track record of driving profitable growth
  • .Experience in managing marketing campaigns for a wide range of products on Amazon across multiple markets, with knowledge of non-PPC growth drivers
  • Experience in using technologies and automation tools (e.g Helium10, Jungle Scout, Perpetua) to help manage activity, but also be able to demonstrate a good understanding of how these function.
  • Extremely numerate and capable of making data-driven decisions
  • It's critical to pay close attention to the smallest details.

Job Details

Functional Area:
Total Positions:
2 Posts
Job Shift:
First Shift (Day)
Job Type:
Job Location:
Gender:
No Preference
Minimum Education:
Bachelors
Career Level:
Experienced Professional
Minimum Experience:
2 Years
Apply Before:
May 13, 2023
Posting Date:
Mar 14, 2023

Seven Star Marketing Services.

Information Technology · 101-200 employees - Lahore

Seven Star is developed on the base of a creative concept that can revolutionize the development process of E-Commerce.Seven Star is one of the leading Amazon /eBay/Etsy/Cdiscount/Daraz /Social Media Account/ Graphic designing and all accounting related services marketplace management company, which is providing assistance the companies over the globe to help them in enhancing their performance in their respective marketplaces by effective management of their stores, content, and catalogs.Complete digital marketing and back-end support are provided to the sellers by our skilled team. Our primary concern is providing a competitive advantage and helping them accomplish their goals..We have a specialized team of 100+ full-time employees to cater our customers desired results ,and help you to achieve them by adhering to a holistic approach.

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