A leading digital company is looking for an in-house Digital Marketing & SEO Lead to manage the Social Media Advertising for our own brands and our clients. The office is based in Bahria Town, Phase 4. As a Digital Marketing & SEO Lead, you will be required to do social media advertising, manage campaigns, analytics, increase followers of the digital company’s social media properties.

Responsibilities:

  • Run regular social promotions and campaigns and track their success (e.g., Twitter chats, LinkedIn discussions, etc.)
  • Build and manage the company’s social media profiles and presence, including Facebook, Instagram, Snapchat, Twitter, Pinterest, LinkedIn, and additional channels that may be deemed relevant
  • Create shareable content appropriate for specific networks to spread both our brand and our content
  • Write, develop, produce interesting and engaging content that is appealing, interesting to read, catches the readers attention, provokes call to action, and is free of plagiarism, grammatical mistakes
  • Monitor and engage in relevant social discussions about our company, competitors, and/or industry, both from existing leads and customers as well as from brand new audiences
  • Work alongsids content writer, & graphic designer to help distribute content that educates and entertains our audience and supports marketing goals
  • Drive consistent, relevant traffic and leads from our social network presence
  • Explore new ways to engage and identify new social networks to reach our target buyers
  • Track, measure, and analyze all initiatives to report on social media engagement campaigns, paid campaigns and manage the ROI
  • Reviewing & analyzing sites for areas that can be improved and optimized. Preparing detailed strategy reports
  • Identifying powerful keywords to drive the most valuable traffic
  • Running PPC campaigns & writing powerful CTAs to convert visitors
  • Filling websites and other content with effective keywords
  • Developing effective SEO strategy for blogs, websites and social media accounts & generating SEO traffic that converts in decent percentages
  • Developing link building strategies, compiling SEO guidelines
  • Analyzing keywords and SEO techniques used by competitors
  • Keeping updated on both white hat and black hat SEO strategies to avoid stay within search engine guidelines
  • Building demand and bringing traffic to the company brands website through using various channels, SEO, Social Media, organic & paid promotion and working on new brands of the company with the seniors
  • Build and manage the company’s social media profiles and presence, including Facebook, Instagram, Snapchat, Twitter, Polyvore, Pinterest, LinkedIn, and additional channels that may be deemed relevant
  • Create shareable & appropriate for specific networks to spread brand
  • Monitor and engage in relevant social discussions about our company, competitors, and/or industry, both from existing leads and customers as well as from brand new audiences
  • Work alongside other marketers & content marketers to help distribute content that educates & entertains our audience & supports the goals
  • Drive consistent, relevant traffic and leads from our social network
  • Explore new ways to engage & reach our target buyers
  • Ensure achieving all your KPIs and your team’s KPIs where necessary
  • Track, measure, and analyze all initiatives to report on social media engagement campaigns, paid campaigns and manage the ROI
  • Any other task assigned by the line manager

Job Details

Total Positions:
1 Post
Job Shift:
First Shift (Day)
Job Type:
Job Location:
Gender:
No Preference
Minimum Education:
Bachelors
Career Level:
Experienced Professional
Minimum Experience:
2 Years
Apply Before:
Oct 29, 2019
Posting Date:
Sep 30, 2019

Skillgains

Information Technology · 1-10 employees - Islamabad, Rawalpindi

Zoranda

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