Posted Oct 22, 2019 10 views
SPDI is looking for a PPC Specialist having expertise in Charter Spectrum & DirecTV call-only campaigns. Must have high understanding of the latest Google trends, setting up Google Ads account, manage and provide the support that will contribute to achieving the targets of the campaign.
(Focus Should be on Social Media Marketing-SMM, Google Adwords & Bing Ads).
Responsibilities
- Monitor online marketing trends & keep strategies up to date.
- Manage the Google call-only ads for Charter Spectrum & DirecTV campaigns specifically. Also, need to create search & display campaigns as well.
- Maintain & monitor keywords bids, CTR, PTR, account daily & monthly budget caps, impression share, quality score & other important account metrics.
- Able to generate weekly & monthly client reporting for all major metrics, goals tracking, revenue tracking, & paid search initiatives.
- Maintain strong communication within the team on project sales, deadlines, & results.
- Execute strategies for more keyword opportunities & campaign structuring.
Core Competencies & Requirements
- Command on Cable TV & Internet-related campaigns for US market & projects like Charter Spectrum, Comcast Xfinity & DirectTV, etc.
- Good expertise in search & social media marketing.
- Work & Strategize PPC campaigns.
- Identify & report website analytics & PPC initiatives & campaigns.
- Proven SEM experience & managing PPC campaigns across Google, Bing, Facebook & Instagram.
- Expertise in Google Analytics, different keyword research tools, SEO & other optimization tools.
Qualification & Experience
- 2 -3 years of experience in Search Engine Marketing (SEM) & Social Media Marketing (SMM).
- Must have experience working with PPC ad platforms specifically Google AdWords.
- Bachelor/Masters in Marketing.
- Google AdWords certification will be a plus point.
Days/Shift: Monday-Friday (Night Shift)
Salary: 80000 to 125000 PKR/month (excluding commission)
Job Details
SPDI is providing businesses with a way to cut cost for more than six great years in the market and unburden the in-house employees to function for the core areas while we take care of the back office. SPDI deploys state of the art online customer acquisition solutions to a broad spectrum of industries in need of outsourcing their business processes to let our expert crew create value for them with innovative technology and strategic approach to run their business operations smoothly. We at SPDI deploy BPO beyond the provision of bodies or Full-Time Equivalents (FTEs), by offering additional value-added services through technology.
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