Posted Mar 19, 2021 3 views
• Develops digital marketing strategy by studying economic indicators, tracking changes in supply and demand, identifying customers and their current and future needs, and monitoring the competition.
• Plans and executes all web, SEO/SEM, database marketing, email, social media, and display advertising campaigns.
• Designs, builds, and maintains our social media presence.
• Contributes to marketing effectiveness by identifying short-term and long-range issues that must be addressed.
• Measures and reports performance of all digital marketing campaigns and assesses against goals (ROI and KPIs).
• Identifies trends and insights, and optimizes spend and performance based on the insights.
• Brainstorms new and creative growth strategies through digital marketing.
• Plans, executes, and measures experiments and conversion tests.
• Collaborates with internal teams to create landing pages and optimize user experience.
• Utilizes strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points.
• Identifies critical conversion points and drop off points and optimizes user funnels.
• Completes digital marketing department operational requirements by scheduling and assigning employees and following up on work results.
• Maintains digital marketing staff by recruiting, selecting, orienting, and training employees.
• Maintains digital marketing staff job results by counseling and disciplining employees; and planning, monitoring, and appraising job results.
• Develops digital marketing staff by providing information, educational opportunities, and experiential growth opportunities.
Skills
Job Details
Switch Communication (Pvt) Ltd
Switch (Pvt) Ltd is a value added reseller company which offers products and customized solutions geared towards the highly competitive and rapidly growing mobile and consumer markets. rnrnSwitch (Pvt) Ltd provides SMS based advertising and marketing solutions. It also specializes in customized customer care solutions including facilities like outbound calling, IVR solutions and process management.rnrnSwitch (Pvt) Ltd works hard to impress the above principles in all respects of the business – involving our employees, out partners, our customers and the local environment in which we operate.
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