Posted Aug 11, 2017 12 views
We are looking for a driven Social Media Specialist to attract and interact with targeted virtual communities and networks users.
The goal is to gradually achieve superior customer engagement, website traffic and revenue by strategically exploiting all aspects of the social media marketing roadmap.
Your Responsibilities will be:
· Build and execute social media strategy through competitive research, platform determination, benchmarking, messaging and audience identification
· Generate, edit, publish and share daily content (original text, images, video or HTML) that builds meaningful connections and encourages community members to take action
· Set up and optimize company pages within each platform to increase the visibility of company’s social content
· Continuously improve by capturing and analyzing the appropriate social data/metrics, insights and best practices, and then acting on the information
· Collaborate with other departments (customer relations, sales etc) to manage reputation, identify key players and coordinate actions
- Engages in social media presence creation on new and emerging social media platforms
- Creates dynamic written, graphic, and video content
- Optimizes content following search engine optimization (SEO) and pay-per-click (PPC)
- Creates content that promotes audience interaction, increases audience presence on company sites, and encourages audience participation
- Proposes new ideas and concepts for social media content
- Manages social media communications
Requirements
· Proven working experience in social media or related field
· Excellent consulting, writing, editing (photo/video/text), presentation and communication skills
· Demonstrable social networking experience and social analytics tools knowledge
· Adequate knowledge of web design, web development, CRO and SEO
· Knowledge of online marketing and good understanding of major marketing channels
· Positive attitude, detail and customer oriented with good multitasking and organisational ability
· Fluency in English
· BS in Communications, Marketing, Business, New Media or Public Relations
Job Details
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