SZABIST Islamabad is looking to fill one position of Assistant Manager Marketing.

  • The Candidate must have MBA degree or equivalent in Marketing with minimum 4 years of experience in similar capacity. 
  • Assistant Manager Marketing responsibilities include assisting in organizing campaigns and developing marketing strategies.
  • His work will be a critical factor for the smooth operation of the Marketing department and the attainment of its goals, as well as for the long-term growth of the company.
  • Exceptional communication skills are highly desired for this position.
  • The position requires undertaking major marketing activities for SZABIST, Islamabad including carrying out marketing intelligence, accepting responsibility of proposing marketing and campaign strategies, and willingly working under pressure & tight schedules.
  • The position also requires being part of the process of streamlining of corporate visual identity (CVI) across all SZABIST campus.
  • All Candidates applying should have degrees from HEC recognized Institutes.

Duties and Responsibilities:

Brand Management of SZABIST:

  • Overall responsibility of brand management of SZABIST
  • Preparation of annual marketing strategies and work plan.
  • Development of innovative marketing ideas and promotional material.
  • Demonstrate the skills required to integrate all mediums to reach the target market.

Promotional Activities:

  • To plan and execute communication strategy and promotional campaigns.
  • Plan and produce print/electronic and digital marketing material i.e. (documentary, newsletter, brochure and similar documents).
  • Plan year around calendar visits to different educational institutions for promotion of SZABIST.
  • Organize Media/Press Coverage for important events and timely update of activities with significant news value on social media and website.
  • Organize Media/Press Coverage for important events and timely update of activities with significant news value on social media and website.
  • Compose and arrange posting of online content on website, social media and other digital forums.
  • Compose and arrange posting of online content on website, social media and other digital forums.
  • Manage and monitor events, brand activations, etc.
  • Maintain an up-to-date archive of all photographs covering various SZABIST events.

Liaison and Public Relations:

  • Responsible to take measures for marketing intelligence, carrying out competitive analysis. 
  • Liaison and maintain relationship with the advertising agency for media campaign development and other releases in print and electronic media.
  • To identify potential sponsors for curricular/co-curricular events and maintain goodwill for obtaining sponsorship.
  • Any other tasks assigned by the Management.

Job Details

Industry:
Functional Area:
Total Positions:
1 Post
Job Shift:
First Shift (Day)
Job Type:
Job Location:
Gender:
No Preference
Minimum Education:
Masters
Degree Title:
MBA Marketing/BBA Marketing
Career Level:
Experienced Professional
Experience:
4 Years - 7 Years
Apply Before:
Aug 26, 2021
Posting Date:
Aug 03, 2021

SZABIST - Islamabad Campus

Education/Training · 101-200 employees - Islamabad

The Shaheed Zulfikar Ali Bhutto Institute of Science and Technology (SZABIST) is a fully Chartered Institute established through a Legislative Act of the Pakistan Assembly (Sindh Act No. XI of 1995) and is approved and recognized by the Higher Education Commission (HEC), Pakistan, as a degree granting institution. SZABIST has campuses in Karachi, Islamabad, Larkana and Dubai (UAE). SZABIST is a registered member of the International Association of Universities (IAU), Paris; Association of Commonwealth Universities (ACU), London; Federation of the Universities of Islamic World (FUIW), Rabat; Asia University Federation (AUF), Seoul; and the Association of SAARC Universities, (ASU). Business Week, the leading international business magazine, has listed SZABIST among the best business schools of the world for five consecutive years (2001, 2002, 2003, 2004, 2006). SZABIST is one of the top 20 business schools from Asia recognized by Business Week. Only two business schools from Pakistan are listed in Business Week. Asia Inc, a leading Asian Magazine, has ranked SZABIST among the top MBA Schools of South Asia in its Asia's Best MBA Schools Survey for two consecutive years (2003, 2004). SZABIST is one of the top 15 business schools from South Asia ranked in Asia Inc. SZABIST is also ranked among the best Science and Technology and MBA schools in Asia by the CNN-Time publication Asia week. SZABIST is also listed in the CNN Executive Education Schools. SZABIST thus has the unparalleled honor of being the only Pakistani Institute to be recognized internationally by Business Week, Asia week, Asia Inc. and CNN. SZABIST has signed Articulation Agreements with the University of Wales, UK and the University of Northampton, UK. SZABIST has also signed MoUs with the State University of New York, USA; University of London, UK; Philippines Women University, Philippines; and the Asian Academy of Film & Television, India. SZABIST today is identified as a major university comprising

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