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Posted Feb 12, 2021 25 views
Using the collaterals provided By the Creative Producer; Associate must create campaign for Google Display Ads and Social Media platform.
- Using analytics create audience to get the best reach for HPD exposure.
- An attention to budget and marketing matrices must be present to optimize all campaigns
Tasks:
Google Display ads
- Update/Create display campaigns on Google platforms to showcase certain promotions
- Update/Create audiences based on shopper behavior to expand the reach and conversion in metrics of HPD’s display
- Optimize links based on metrics to make sure customer is getting to correct page upon clicking on ad
- Adhere within the allotted budget and optimize base on performance metrics.
YouTube
- Using collateral created by the Creative Producer create 15-30 ads on YouTube with HPD brand guidelines and easy CTA buttons.
- organize the current HPD videos into folders and add descriptions and keywords to promote content
- Bring in new videos to the HPD channel to promote company based on product and how to searches
Social Media
- Create ad campaigns for current promotions as well as evergreen display ads.
- Based on shopping behavior billed and modify audiences to capture best conversion rates and brand awareness.
- Create daily posts of promotions, New products, Products review, videos, etc (Create hash tags to call out searchable content as well as influencers in the filed of home décor and home fashion)
- Reach out to influences to support the HPD brand and create a relationship where both parties can benefits.
- Answer customer’s questions that come in on all Social Media platforms.
- Shares customers reviews, testimonials and images with the HPD ECOM team.
- Current Social Media platforms consist of: (• Facebook • Instagram • Pinterest • LinkedIn)
Competitive Market Salaries and Benefits
Skills
Job Details
Industry:
Functional Area:
Total Positions:
1 Post
Job Shift:
First Shift (Day)
Gender:
No Preference
Minimum Education:
Bachelors
Career Level:
Experienced Professional
Minimum Experience:
3 Years
Apply Before:
Mar 13, 2021
Posting Date:
Feb 12, 2021
Take4Media
Services · 11-50 employees - Karachi
Take 4 media
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