Marketing Analyst

Tech Line Verified

Lahore , Pakistan

Posted Jun 26, 2020 126 views

PKR. 60,000 - 90,000/Month

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Job Description

Company Overview:

Techline Pakistan is a leading AI based IT company aims to deliver superior IT Solutions to top tier domestic and international customers.Currently we are serving our clients in the area of AI, Big Data, Fintech and Block Chain Services around the globe.We take pride in developing alternative finance applications and our own machine-learning-based fraud prediction system to minimize charge backs merchants facing online.With the core objective of serving the planet, we improve the use of technology integrated with human potential.With over 1000 employees across the country, we offer individuals a variety of career development paths that enable them to contribute to our company goals as well as their professional development.Our attractive HR policies and inclusive work environment make us an employer of choice.

Job Overview:

Are you an aspiring Marketing Analyst and looking for an opportunity to take on new challenges and advance your career?We are looking for a Marketing Analyst to join our marketing dream team and take on full responsibility for driving bottom-line growth by bringing challenging ideas and marketing campaigns that drive brand, product and business objectives.

Responsibilities:

  •   Develop and implement front-end web code where appropriate to launch interactive tools and apps benefiting the marketing team’s goals.
  • Collaborate with channel-specific marketing teammates (blogging, email, social media, etc.) to identify areas for growth.
  • Test and optimize marketing tactics for customer acquisition (e.g. online advertising, direct mail, out of home, affiliate) and conversion rate optimization.
  • Conduct and present competitive analyses and market research.
  • Propose creative new projects, from building free tools and apps that attract prospects and convert leads to testing new approaches to capturing existing demand.
  •    Translate ideas to actionable items that deliver business results.
  • Worldwide PPC campaigns with 10,000s of keyword.
  •  Analyze, recommend and lead the implementation of improvement initiatives.
  • Keep abreast with the latest trends and changes in UI/UX and digital marketing.
  • Identify industry trends and insights.

Skills Required:

  • Previous working experience as a Marketing Analyst for 4 year(s)
  • Expertise in Google Analytics
  • In-depth understanding of SEM campaign strategies and SEO practices
  • Experience with PPC campaign
  •  In-depth knowledge of SEO factors and key algorithm updates.
  • Applicable knowledge of HTML5, CSS3, JavaScript, and jQuery.
  • Hands-on experience with web analytics and A/B testing tools.       
  •   Domain expertise in UI/UX best practices.
  • Outstanding analytical and problem-solving skills.
  • High standards of excellence and attention to detail.

Perks and Benefits : 

  • 25 paid holidays yearly
  • Lunch provided.
  • EOBI Facility
  • Medical Insurance.
  • Life Insurance.
  • Flexible Working Hours.
  • Payment for Overtime.
  • Indoor Gaming - Perfect balance between work and play.
  • Personal Growth - Learn the best from the best
  • Opportunity to engage in local and international trips
  • Performance based Bonuses.
  • Performance based salary increment and promotion.

Job Details

Functional Area:
Total Positions:
1 Post
Job Shift:
First Shift (Day)
Job Type:
Job Location:
Gender:
No Preference
Minimum Education:
Bachelors
Degree Title:
BS Markting , MS Marketing , MBA, BBA
Career Level:
Experienced Professional
Experience:
3 Years - 4 Years
Apply Before:
Jul 27, 2020
Posting Date:
Jun 26, 2020
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Tech Line

Information Technology · 51-100 employees - Lahore

Techline Pakistan is a leading AI based IT company aims to deliver superior IT Solutions to top tier domestic and international customers. Currently we are serving our clients in the area of AI, BiG Data, Fintech and Blockchain Services around the globe. We take pride in developing alternative finan ...Read More

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