· Develop content strategy aligned with short-term and long-term marketing targets
· Publish engaging content/Technical content
· Edit, proofread and improve writers’ posts
· Liaise with content writers to ensure brand consistency
· Optimize content according to SEO
· Use content management systems to analyze website traffic and users engagement metrics
· Manage content distribution to online channels and social media platforms to increase web traffic
· Develop an editorial calendar and ensure content team is on board
· Stay up-to-date with developments and generate new ideas to draw audience’s attention
TechAbout is an emerging Pakistan Software house providing solutions to mega industries and developing products ranging from WordPress to MVC.