A UK based Digital Marketing Agency requires SEO Link-builder in their Karachi Office. The candidate should have fluent in English and have at least two years of experience in the same field. Serious candidates can apply for a long term policy.
Job Responsibilities:
· Generating ideas to produce best-in-class content, both on-site and off-site, which will gain links from high authority sites at scale
· Identify link-building opportunities through market and competitor research.
· Create an 'always-on’ approach, with a rolling program of both reactive and evergreen content.
· Ownership of blog, including keyword research, content ideas, briefing writers, and contributing your own posts
· Work with content writers to support campaigns with additional link-worthy and shareable assets.
· Tactics will include (but not exclusively): Original research, re-purposing existing third party-data, unlinked mentions, expert quotes, developing unique tools, market insights, high-quality guest posting, content gap analysis, skyscraper technique.
· Find and analyse blogs/websites for generating high-quality do-follow links.
· Perform ongoing keyword research including discovery and expansion of keyword opportunities
· Perform SEO site audits and back-link analyses
· Research and analyse competitor sites
· Work with internal development teams to ensure that SEO best practices are properly implemented on sites
· Recommend changes to site architecture, content, internal linking, and other factors to improve SEO results for target keywords
· Proven SEO experience in the E-Commerce space
· Knowledge of ranking factors and search engine algorithms
· Up to date with the latest SEO trends and best practices
· SEO tools like Ahref’s, SEM Rush, and so on.