Role: General Manager Production House for Tehxeeb London in Lahore Pakistan
Background and mission:
Tehxeeb London is synonymous with luxury, elegance and sophistication. Established in 2013 by
Creative Director, Amty Ahmad, Tehxeeb London has successfully become renowned for its intricately designed bridal collections and stylish casual wear.
Tehxeeb London’s mission was to create a unique brand of effortlessly elegant and exquisite eastern couture for both men and women. The brand is best known for its versatile, specialized prints, textile design based on pure fabrics, unique colors, and fine craftsmanship. A well-renowned and well-loved brand; Tehxeeb London is a runaway favorite. Tehxeeb London’s distinctive design philosophy commitments to upholding the art of traditional craftsmanship, bringing sophisticated cuts and experimental silhouettes while embracing the trendy expectations of the new age women and man.
Initially Texheeb London began as a designer boutique, partnering and collaborating with designers from Pakistan to bring the best and most luxurious products to the UK market. Understanding that sometimes the needs and requirements of customers weren’t being met, Amty set about to launch her now wildly successful collection of bridals and luxury wear, which has grown from strength to strength and quickly has become an international success.
Due to the label's increasing popularity, a second boutique is opening in Birmingham in January 2020, where the brands ready-to-wear and haute couture lines will be available to a growing clientele from the rest of the United Kingdom.
Recently Tehxeeb London has launched an e commerce website which has proved very popular and is generating orders and demands from all over the world. The production house has in house designing department comprising of three designers, in house stitchers, embroidery and adda workers. There is a huge section where independent contractors work and deliver within our premises.