Job brief
We are looking for a PPC (Pay Per Click) Specialist to run PPC campaigns and monitor paid search budgets.
It’s a full time permanent job, In this role, you should be well-versed in principles of search engine marketing (SEM) Specially Call-Only Search Campaigns. You should also be analytical and good with numbers.
Your goal will be to ensure our online marketing efforts have the highest possible return on investment (ROI.)
Responsibilities
· Participate in forming effective paid search strategies for Call-Only Campaigns
· Launch and optimize various Call-Only PPC campaigns
· Oversee accounts on search platforms (e.g. Google Ad, Bing Ads)
· Be involved in keyword selection and audience targeting
· Monitor budget and adjust bids to gain better ROI
· Live Monitoring and Tracking for find out Solution of any issue
· Produce reports for management (e.g. dashboards)
· Write attractive and concise copy for adverts
· Suggest and develop new campaigns across multiple channels
· Maintain Accounts in Google Policy and avoid touching any suspensions.
· Find ways to reduce risk of click fraud
· Keep abreast of PPC and SEM trends
Requirements
· Minimum 1 Year Proven experience as a PPC Specialist (Call-Only Ads Experience Preferred)
· Experience in data analysis and reporting
· Knowledge of SEM and digital marketing concepts
· Familiarity with multiple platforms (e.g. Google Ads, Facebook Ads) is preferred
· Working knowledge of analytics tools (Google Analytics, Google Tag
Manager)
· Understanding of HTML and XML for Updating Wordpress Website is plus
· Proficient in MS Office (particularly Word & Excel)
· Excellent communication skills
· Analytical thinking with strong math skills
· BSc/BA in Marketing, Digital Media or a related field; AdWords certification is a plus
Telus Network prides on having an extensive call center operation that is not limited to one location only. With a global presence and reach, Telus Network has been able to help numerous clients provide top notch service to their valuable customers. We offer both B2B as well as B2C services to our clients whilst maintaining a name in the industry for BPO services as well. Our team of professionals provides training and financial support to those that wish to expand their services. Our partners have the unique opportunity to share a platform with us that helps them significantly expand their business.