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Posted Nov 19, 2016 3 views
PKR. 30,000 - 45,000/Month
Responsible for creating email marketing campaigns to promote a product or service. Determines target audience,devises campaign, and launches email campaign to create buzz or generate leads for the business.Primary responsibilities:
- Create email marketing campaigns to promote products or services.
- Ensure marketing message is conveyed clearly and delivered properly to prospects.
- Ensure messages are sent in proper form and template.
- Proofread emails for clarity, grammar, and spelling.
- Develop a personalization strategy.
- Include specific graphics, incentives, and detailed descriptions.
- Review messages for brevity.
- Send messages to those who have opted in for messages.
- Ensure messages are mobile-friendly.
- Good Writing Skills
- Create database of emails for lead generation.
- Follow up on interested respondents.
- Purge non-deliverable email addresses and opt-outs.
- Include persuasive 'call-to-actions' in advertisements and promotions.
- Place orders for products.
- Design and write press releases.
- Track and analyse direct and interactive marketing campaigns.
- Use statistical analysis and reports to create campaigns.
- Coordinate and monitor the maintenance, integrity, and security of several databases.
- Develop and code the list segmentation for all direct and interactive marketing campaigns and communicate requirements to the primary database vendor.
- Responsible to find servers, create servers or does aware the platforms and practices through which we can utilize bulk emailing marketing campaigns.
- Responsible for the day-to-day, hands-on execution of email marketing programs in support of company and business unit objectives.
- Ownership of the setup, maintenance, and quarterly review of reoccurring and triggered email communications. Additionally, this individual maintains a current understanding of email marketing best practices and applies them to the execution of our email campaigns.
Skills
Prior agency experience preferable
Job Details
Industry:
Functional Area:
Total Positions:
3 Posts
Job Shift:
Rotating
Gender:
No Preference
Minimum Education:
Bachelors
Degree Title:
Bachelors
Career Level:
Experienced Professional
Minimum Experience:
2 Years
Apply Before:
Dec 19, 2016
Posting Date:
Nov 19, 2016
The Brocolli Show
Information Technology · 11-50 employees - Karachi
The Brocolli Show
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