SEO / Content Creator Specialist

Skilled SEO & Content Creator Specialist to develop, optimize, and execute content strategies that increase organic visibility, drive qualified traffic, and enhance brand authority. This role combines creative content production with strong data-driven SEO expertise to ensure all digital assets perform at their highest potential.

Key Responsibilities Search Engine Optimization (SEO)

Conduct keyword research using tools such as Google Keyword Planner, SEMrush, Ahrefs, or Moz.
Develop and implement on-page SEO strategies including meta tags, headers, content structure, and internal linking.
Optimize existing website pages, blogs, and landing pages for improved ranking and user experience.
Perform ongoing technical SEO audits (e.g., site speed, crawlability, indexing issues) and collaborate with developers to resolve them.
Track and analyze website performance using Google Analytics, Search Console, and other SEO platforms.
Monitor algorithm updates, industry trends, and competitor strategies to stay ahead.

Content Creation & Strategy

Plan, write, and publish high-quality content including blog posts, website copy, social media posts, email newsletters, and marketing materials.
Develop content calendars aligned with SEO, marketing campaigns, and business objectives.
Ensure content is optimized for keywords, readability, and conversion.
Craft compelling headlines, CTAs, and multimedia descriptions to increase engagement.
Collaborate with designers, marketers, and subject matter experts to produce cohesive and on-brand content.

Content Marketing

Identify content opportunities and gaps across customer journeys.
Optimize and repurpose content to maximize reach and value.
Support link-building and outreach efforts by producing high-value, shareable content.
Track content performance and recommend changes to improve ranking, engagement, and conversions.