Social media executive
1. Using social media marketing tools to create and maintain the company’s brand
2. Creating and maintaining a content calendar for posting consistently on social media channels
3. Copywriting for online and offline collateral for various services and programs of the company
4. Working with the design team to create collateral in line with the company’s branding guidelines.
5. Writing content/captions for social media; posting content on social media channels 6. Working with the marketing team on identifying the relevant audiences, the best way to reach them; creating campaigns, and running ads to increase reach to the right audience.
7. Creating content for internal and external communications, including but not limited to:
a. Promotional and tutorial videos
b. Blog posts
c. Website content
d. Social media content
e. Press Releases
f. Newsletter etc.
8. Working with the design team to develop social media marketing campaigns to achieve the overall objectives of various organizational programs.
9. Responding to comments and inbox messages from audiences of social media accounts.
10. Executing the company’s digital marketing plan, analyzing the results, and making improvements
11. Working with the services and programs team to create a timeline of events for promotion on social media
12. Researching social media trends and informing management of changes that are relevant to the company’s marketing activities
13. Setting key performance indicators (KPIs) for social media campaigns, such as targets for a certain number of shares or likes and measuring a campaign’s performance against the KPIs
Trademor is an enabler of growth for SMEs with a focus on exports. An official Channel Partner of Alibaba.com, Trademor has worked to ensure hundreds of local companies are able to sell online and extend their reach to an international community of buyers. Client success and sustainable growth are what drives Trademor’s efforts forward.Trademor’s eventual goal is to increase trade on a national scale in order to expand economic potential and develop better opportunities for the workforce.