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Posted May 18, 2022 34 views
- To develop an effective marketing plan for admissions campaign
- Develop and execute brand activation strategies to reach target audience
- Planning marketing budget in most cost-effective way
- Preparation of ATL, BTL and Digital Marketing campaigns to enhance admissions
- Comparative & competitive analysis before and after the campaign
- Ensure alignment with all schools and internal stakeholders for delivering same message through marketing campaigns. This includes print campaign, outreach to Schools and Universities, Open Days, Educations Expos etc.
- Work closely with the Communications team to ensure that all communication is aligned with the admissions campaign marketing strategy
- Manage and lead promotional campaign for all programs according to the requirements of concerned departments
- Develop strong relations with print media and relevant agencies to ensure quality and timely coverage with premium placement
- Work closely with media and creative agencies to ensure quality print ads in leading newspapers in line with the print campaign plan
- Takes measures for marketing intelligence and carry out competitive analysis of other universities
- Closely monitor and manage campus/event shoots and brand activation activities
- Plan, lead and supervise the admissions/marketing team to achieve the enrollment goals.
Any other task assigned by Director of the Campus .
Skills
Job Details
Industry:
Functional Area:
Total Positions:
1 Post
Job Shift:
First Shift (Day)
Department:
Office of Information and Admissions
Gender:
No Preference
Age:
30 - 45 Years
Minimum Education:
Masters
Career Level:
Experienced Professional
Minimum Experience:
10 Years
Apply Before:
Jun 19, 2022
Posting Date:
May 18, 2022
University of Management and Technology
Education/Training · 1501-2000 employees - Lahore
UMT is a premier, research-intensive private university dedicated to academic excellence. Our thinking, research, creative activity and people positively impact the world.
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