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PKR. 60,000 - 100,000/Month
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CloseJob Description
Job overview:
- Overall custodian of the creative development and marketing strategy for the relevant Brand.
- Plans and develops communication strategies in a consistent manner in-line with the defined brand image
- Achieve the targeted brand saliency and make the brand relevant to changing consumer needs
Major Job responsibilities:
- Establish both short- and long-term strategic marketing plans and programs to achieve company objectives
- Manage relationships with relevant agencies to get best work output
- Work with internal stakeholders to define best go-to-market strategies for the products and services including ATL, BTL and other marketing avenues
- Responsible for development and execution of thematic & tactical campaigns as well as collateral & ensure timely delivery of the same.
- Lead the agency through proper briefing of projects
- Monitor Brand Health and develop analysis vis-à-vis competition
- Ensure Brand guidelines are met for all marketing material developed for internal and external customers
- Ensure timely approvals from management for projects for better cost management
- Measure the impact of various marketing campaigns through post campaign analysis
- Lead the team from the front and guide them for better results.
Knowledge & Skills:
- Knowledge and ability to monitor market trends
- Should have an understanding of audio visual execution
- Knowledge and ability to gather relevant, accurate and reliable information to support product teams in their day to day product development and marketing decisions vis-à-vis target audience feedback
- Demonstrates capability to coordinate with agencies for the development, production and distribution of audio/visual materials as well as other broadcast media materials
- Should be a team player and enjoys working as part of an energetic marketing team
- Should be a mature and pro-active candidate and be able to adapt working style to suit internal clients and external vendors
- Good organizational planning and budgeting skills
- Strong analytical, written, verbal presentation and interpersonal Skills
Job Details
Industry:
Functional Area:
Total Positions:
1 Post
Job Shift:
First Shift (Day)
Job Type:
Full Time/Permanent
Gender:
No Preference
Minimum Education:
Bachelors
Career Level:
Experienced Professional
Minimum Experience:
4 Years
Apply Before:
Nov 18, 2016
Posting Date:
Oct 18, 2016
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Urooj Autos
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