• Manage, review, and perform daily account responsibilities associated with Google AdWords and other search platforms
  • Maintain and monitor keyword bids, account daily and monthly budget caps, impression share, quality score and other important account metrics
  • Manage the creation of large keyword lists
  • Provide creative copy suggestions and graphical ad templates
  • Manage Display network placement lists on AdWords and through other contextual advertising platforms
  • Provide recommendations and execute strategies for keyword opportunities, campaign structuring, targeting, display network, and other facets of paid search in accordance with company goals
  • Provide oversight and manage new paid search campaigns, ad groups, and accounts and aid in the creation of paid search marketing initiatives
  • Provide oversight for, manage, and be able to generate weekly and monthly reporting for all major metrics, goals tracking, revenue tracking and other paid search initiatives
  • Keep pace with search engine and PPC industry trends and developments
  • Monitor and administer web analytics dashboards, reports and key reporting tools, and point out key areas of importance in accordance company goals
  • Monitor and evaluate search results and search performance across the major search channels
  • Communication to team and management on project development, timelines, and results
  • Provide oversight and work closely with the other team members to meet company goals

Professional Competencies:

  • Passion for SEM and internet marketing
  • Outstanding ability to think creatively and identify and resolve problems
  • Attention to detail and the ability to effectively multi-task in a deadline-driven atmosphere
  • Ability to clearly and effectively articulate thoughts and points
  • Ability to learn new industries and new business types quickly, applying this knowledge to internet marketing initiatives and achieving company goals
  • High levels of integrity, autonomy, and self-motivation
  • Excellent analytical, organizational, project management and time management skills

Professional Skills & Qualifications

  • No less than 2 years’ experience in Search Engine Marketing (SEM) and Paid Search (PPC)

Job Details

Total Positions:
1 Post
Job Shift:
First Shift (Day)
Job Type:
Job Location:
Gender:
No Preference
Minimum Education:
Bachelors
Career Level:
Experienced Professional
Minimum Experience:
2 Years
Apply Before:
Oct 13, 2019
Posting Date:
Sep 13, 2019

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Information Technology · 51-100 employees - Islamabad

IT Company

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