Posted May 08, 2017
The PPC Expert position is responsible for managing various PPC campaigns to ensure that they are optimized to deliver the maximum ROI for the company clients. PPC* Manage multiple PPC campaigns through Google and Yahoo.* Improve ROI for PPC campaigns through proactive bid and position changes.* Improve traffic quality through keyword research, use of negative keywords, omission of poor quality keywords.* Improve CTR through testing effective ad copies.* Should have first hand knowledge of Google Analytics.* Improve conversion and navigation paths through testing different landing pages and identifying best performers.* Run A/B Split and multi-variate PPC tests, assess outcomes and improve campaigns* Create and distribute PPC ROI reports, conversion reports, keyword and campaign performance reports* Should be able to run linkage campaigns effectively.* Should be updated with latest technologies.
Job Details
What is your Competitive Advantage?
Similar Job Titles
Sehrish Azhar
Motivational Speaker & Blogger
Living Upbeat
Aqib Irshad
Head of HR, Training & OD
FINCA
Ali Aziz
CEO
Shopistan
Mona Sharif
Senior Team Lead
Konext PVT. LTD
Muzammil Baig
Digital Marketing Manager
IT Services Group
Zohaib Ali
Marketing Manager
Digital Online Devices
Zubair Anjum
Business Excellence Specialist
Nestle Pakistan
Ayesha Shaukat
Social Media Marketing Manager
Ivoke
Babar Ahmed Khan
Territory Sales Manager
Engro Foods
Usman Habib
Recruitment & Training Executive
ACS Synergy (Pvt) Ltd.
