Posted Feb 12, 2020 24 views
• Responsible to develop company's digital marketing campaign in line with strategic marketing plan. He / She will manage online brand and product campaigns to raise brand awareness. Core responsibilities are as follows;
• Plan and execute all digital marketing (including SEO/SEM, marketing database, email, social media) and display advertising campaigns
• Develop, build and maintain WI’s social media presence in line with approved corporate strategy
• Suggest and devise strategies to drive online traffic to the WI website.
• Develop, propose, measure and report performance of all approved digital marketing campaigns, and assess them against approved goals/objectives (Measuring ROI and KPIs)
• Keep an eye on latest trends and suggest changes in existing campaign
• Responsible to propose new and creative growth strategies
• Develop, propose and manage the changes in existing website of WI, propose if redesign is required
• Plan, execute, and measure experiments and conversion tests
• Evaluate customer research, market conditions and competitor data.
• Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points
• Instrument conversion points and optimize user funnels
• Collaborate with agencies and related vendor partners
• Keep an eye & evaluate emerging technologies. Provide thought leadership and perspective for adoption where appropriate
• Develop, propose and control the budget for digital marketing
• Suggest quality content for online presence and improvement in the existing content
Job Details
Wrangler Instruments
Wrangler Instruments, located at the center of Sialkot Pakistan, manufacture and supply comprehensive range of finest surgical instruments. Our products are CE, FDA approved & our Quality Management System is reviewed and certified to the latest standards i.e. ISO 13485:2016. . Our mission is to supply high quality medical instruments at competitive prices. To exceed our customers’ expectations in quality, delivery, and cost through best management practices, customer interaction, the use of latest technology, and innovation for sustainable growth, while being socially responsible. Our Code of Conduct Compliance: • We provide work environment in which all employees are treated with respect and dignity • Ensure that all employees are well aware of working policies and procedures • Care for labour safety and standard we highly discourage discrimination and child labour. we focus more on health and safety training. Ethical Policy: Wrangler Instruments understands the rule of law; o Don't give or take any bribes o Refrains from any illegal activity o Never supports any of its staff or employee involved in illegal activities. o Employees are instructed not to receive or give any gifts or payments to any staff member. o Employees are instructed to avoid activities which could conflict with their work or responsibilities to the company. We are looking forward to welcome you in Wrangler Family :)
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