Posted Feb 10, 2021 5 views
Online learning is exploding. Companies like Lynda, Udacity, Coursera and Udemy are taking off left and right and massive value is being created. This is an incredible place to be if you have a space staked out. We do. Illumeo is the leader in online learning for accounting and corporate finance professionals. We have thousands of subscribers and our corporate clients include Google, Oracle, Cisco, Intuit, Yelp, Carnival Cruises and many more. But we’re just getting started.
We are looking for SEO Specialist with successful experience bringing and maintaining growth in rankings for search engine results. You will research keywords that will provide optimal placement of Illumeo’s product and service offerings. You will develop content as needed for keywords to increase organic traffic to our website. You will track competitor SEO activities and update the Illumeo website for optimal growth from search result rankings. You will keep yourself up to date with all SEO related trends and best practices and will implement these practices to achieve the best results.
The right candidate will have developed SEO strategies with proven results including SEO copywriting and keyword inclusion. We are looking for someone who would have studied search engine behaviors and implemented the dynamics of search engine optimization to gain rankings in search results. You would be a keen learner and keep yourself updated with all industry and SEO related best practices.
Responsibilities:
- Devise an SEO plan highlighting target words and phrases and the activities and strategies for consistent growth in ranking.
- Ensure that the growth in SEO rankings is maintained consistently.
- Work with marketing team to identify trends, analyze data and run tests to ensure maximum ROI on paid campaigns.
- Regularly perform keyword search, competitor activities and industry dynamics.
- Optimize website pages with the keywords per strategy and ensure consistent practice.
- Run SEO audits; identify areas requiring improvement and constantly develop optimized content.
- Develop SEO content for blogs, website pages and social media accounts.
- Monitor and report weekly on metrics like redirects, CTR, paid conversion, bounces, sessions and others.
- Monitor backlink performance and continuously develop new backlinks.
- Provide support to marketing team for maximizing reach of digital marketing campaigns.
Requirements:
- 2-3 years of content marketing, content growth and SEO experience.
- Experience of working for US based firms is a plus.
- Complete understanding and hands on experience of search engine optimization techniques and practices.
- Ability to identify problems, think creatively and resolve the problems.
- Excellent written communication skills in English.
- Familiar with google analytics and PPC campaigns.
- Bachelor’s degree in any business related field.
Skills
Job Details
Yuztech is a leading provider of online internet solutions specializing in corporate website design, Software and Web Application Development as well as graphic and logo design, digital marketing and search engine optimization. Established in 2001 with an in-house team of programmers, graphic designers and web designers that have developed over 160 projects to date. Our specialities are the creation of commercial corporate websites, content management systems, complex database & software development for businesses and organizations of all sizes. Use Yuztech for your web site design needs, you will be calling on a professional software company.
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