Posted Dec 05, 2017 4 views
Job Responsibilities:
• Manage both on-page SEO and off-page SEO for the company and its clients
• Collaborate with content marketing and blog contributors to create high-quality content around important, relevant terms.
• Manage and improve organic search engine performance and goal-setting based on click through rates, traffic, and conversions.
• Identifying key search trends and optimising positioning in Display (GDN) , YouTube and other cross -platform PPC initiatives
• Creating and managing PPC accounts/campaigns in Google AdWords and Bing Ads.
• Analysing SEM/PPC campaign results and adjusting strategy and budgets accordingly.
Skills Required:
• 3+ years of experience managing SEM and SEO with a proven track record that includes hands- on experience with digital advertising platform
• Thorough knowledge of search ranking and optimization factors and key algorithm updates.
• Proficiency in web analytics software and keyword tools along with various reporting interfaces and campaign management software as applicable
• Experience with data-driven SEO analysis and optimization.
• Ability to work within and effectively manage a team, prioritizing and organizing multiple assignments for both self and team
• Adherence to tight deadlines while delivering flawless work
• Extremely detail-oriented, with clear and proven organizational skills
Job Details
Zapro Digital
Zapro focused on management solutions for Banking, Law and Education industry, Mobile Applications, Web Development and Online products in major European markets. We have a very multicultural team based in Pakistan and UK. Our philosophy is “None of us is as smart as all of us”
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