Located in Islamabad, this full-time internship offers an exciting opportunity to join a dynamic mobile app publishing team as an AdMob Monetization & ASO Intern. The role focuses on maximizing app revenue through effective ad optimization and enhancing app visibility on the Play Store by implementing strong App Store Optimization (ASO) strategies. Successful interns may have the chance to convert to full-time positions based on their performance.
Key Responsibilities
- AdMob & Mediation: Set up ad units and manage multiple ad networks such as Meta and AppLovin through mediation platforms. Optimize waterfall configurations to improve eCPMs and fill rates.
- Revenue Tracking: Monitor daily performance metrics including eCPM, CTR, impressions, and revenue using tools like AdMob and Firebase dashboards.
- App Store Optimization (ASO): Conduct keyword research, craft optimized store listings, and manage graphics and metadata to boost app downloads and increase organic visibility.
- Testing & Troubleshooting: Support A/B testing of ad placements and assist in resolving ad-serving or policy-related issues to ensure smooth monetization.
Required Qualifications
- Basic understanding of Google AdMob, including concepts such as waterfalls, mediation, and eCPM.
- Familiarity with Google Play Console and foundational knowledge of ASO principles.
- Strong analytical skills with proficiency in Google Sheets or Excel for data tracking and analysis.
- Effective communication skills to collaborate within the team.
- Must be based in Islamabad, as this is an on-site internship.
Compensation and Work Environment
The internship offers a monthly stipend ranging from Rs15,000 to Rs25,000. The position requires full-time, in-person attendance at the Islamabad office. This role provides valuable hands-on experience in mobile app monetization and marketing, with potential for career growth based on performance.