We are seeking an experienced Senior Amazon PPC Manager to lead and expand the Amazon presence for our rapidly growing brand. This full-time remote role involves driving strategic and hands-on execution across PPC campaigns, organic ranking, pricing strategies, and profit and loss optimization. You will collaborate closely with internal teams and specialists to achieve ambitious revenue and profit goals, managing and scaling 7- and 8-figure brand operations.
Key Responsibilities
- PPC Management: Lead the entire PPC strategy including campaign creation, optimization, keyword harvesting, budget and bid management, and ongoing performance analysis. Ensure compliance with standard operating procedures and playbooks to maximize ad effectiveness. Experience with automation rules and PPC management tools is highly beneficial to streamline processes and optimize spend.
- Ranking, SEO, and Listings: Perform detailed analysis of Search Query Performance Reports (SQPR) to uncover opportunities for ranking improvements. Conduct keyword research and clustering, optimize product listings (titles, bullet points, A+ content), and align PPC efforts to support organic growth.
- Offers, Pricing, and Promotions: Develop and test pricing strategies, coupons, deals, and bundles aimed at boosting conversion rates while protecting profit margins. Plan and execute promotional events to accelerate product ranking.
- P&L and Fees Optimization: Analyze and optimize brand profit and loss statements, advertising spend, and Amazon fees to maintain healthy contribution margins. Ensure all account aspects contribute positively to overall profitability.
- Operations and Catalog Health: Coordinate supply chain activities including restock planning, inventory management, and risk assessment. Troubleshoot catalog issues such as suppressed listings, variation problems, and browse node errors that may hinder growth.
- Competitive Insight and Reporting: Utilize tools like DataDive and Helium10 to analyze competitors, identify keyword gaps, and generate actionable weekly reports and optimization plans.
Required Qualifications
- Minimum of 5 years managing Amazon brands with annual revenues exceeding $3 million.
- Deep expertise in Amazon PPC, Search Query Performance Reports, organic ranking strategies, and advanced keyword research techniques.
- Strong analytical and business acumen with proficiency in interpreting P&L statements and understanding contribution margins.
- Proven track record of improving Advertising Cost of Sale (ACOS), conversion rates (CVR), and organic rankings through integrated PPC, SEO, and promotional strategies.
- Proficiency with tools such as Helium10 (including Cerebro and Keyword Tracker), DataDive, and Sellerboard or similar P&L management platforms.
- Experience with PPC automation tools or rules to enhance campaign efficiency is a significant plus.
- Excellent written and verbal communication skills, a proactive ownership mindset, and the ability to thrive in a fast-paced, fully remote work environment.
Preferred Qualifications and Benefits
- Experience managing multiple Amazon marketplaces, particularly US and Canada.
- Expertise in creative listing testing and image optimization.
- Knowledge of variation strategies, including splitting and merging parent-child listings.
- Opportunity to work with a dynamic, rapidly growing 7-figure brand.
- Join a team of seasoned operators with a history of scaling and successfully exiting brands.
- Real ownership with clear targets and data-driven decision-making.
- Fully remote position within a collaborative culture that maintains high standards and strong team support.
Logistics & Compensation
- This is a full-time remote role.
- Compensation is competitive and commensurate with experience and performance.
If you are a results-driven Amazon PPC expert looking to take ownership of a high-impact role within a fast-growing brand, this opportunity offers both challenge and reward in a supportive remote environment.