Appointment Setter

Idea Digital Advertising is a global full-stack growth partner specializing in digital marketing and business process outsourcing (BPO) solutions. The company focuses on SEO and performance marketing to help brands improve search rankings, increase conversions, and achieve sustainable growth through data-driven strategies. Services include managing Google and Meta advertising campaigns, creative ad development, content strategy, social media management, and influencer marketing. Additionally, Idea Digital provides BPO services such as customer support and backend operations, enabling clients to scale their businesses efficiently. Combining creativity, strategy, and technology, the company delivers customized solutions that drive measurable results.

The Appointment Setter role is a full-time, on-site position based in Lahore. This role involves reaching out to prospective and existing clients to introduce Idea Digital Advertising’s services and secure qualified appointments for the sales and account management teams. Daily responsibilities include making outbound calls, responding to inbound inquiries, managing appointment calendars, and maintaining accurate records in the CRM system. The Appointment Setter coordinates schedules, follows up on leads, and ensures a seamless transition from initial contact to consultation. Collaboration with sales and marketing teams is essential to align outreach efforts with ongoing campaigns and support overall business growth.

Key Responsibilities
- Contact prospective and existing clients to introduce company services and generate interest.
- Schedule and confirm qualified appointments for sales and account management teams.
- Make outbound calls and respond promptly to inbound inquiries.
- Manage and update appointment calendars efficiently.
- Maintain accurate and up-to-date lead information and call outcomes in the CRM system.
- Follow up on leads to nurture prospects and maximize appointment conversion rates.
- Coordinate with sales and marketing teams to align outreach strategies with campaigns.
- Ensure smooth handoff of qualified leads to the relevant teams for further engagement.

Required Qualifications
- Proven experience in appointment setting and scheduling to effectively manage client meetings.
- Strong lead generation skills, including identifying, qualifying, and nurturing prospective clients through calls and follow-ups.
- Excellent communication skills, with clear spoken English and professional phone etiquette.
- Customer service aptitude to handle inquiries, address concerns, and provide a positive client experience.
- Relevant background in telesales, call center operations, or client outreach is highly advantageous.
- Familiarity with CRM tools and basic office software to track leads and maintain records accurately.
- Ability to work on-site in Lahore and perform well in a fast-paced, results-driven environment.

This role offers the opportunity to be part of a dynamic team focused on driving business growth through effective client engagement and strategic outreach. Candidates who thrive in collaborative environments and are motivated by meeting performance targets will find this position rewarding.