Posted Sep 22, 2026 26 views
The Assistant Sales Manager (ASM) for the PVC Business will be responsible for managing and nurturing relationships with EPCL’s PVC customers, dealers, and authorized distributors within the Northern region. This role focuses on driving sales and delivering excellent customer service for PVC resin products in the assigned market area. The ASM acts as a critical link between external customers and internal teams, ensuring customer satisfaction while providing timely market insights and reports to the Regional Sales Manager (RSM). These insights support strategic decision-making by the Business Head PVC and Chief Commercial Officer.
Key Responsibilities
- Supervise sales activities for the PVC business within the designated areas, identifying market gaps and reporting findings to the RSM.
- Maintain high service levels to ensure customer satisfaction across the assigned territory.
- Identify and engage new customers to boost sales and expand geographical presence.
- Explore opportunities for collaboration with customer and trade associations to strengthen market position.
- Assess customer and market demand based on information gathered from Sales Officers (SOs).
- Identify special customer requirements and communicate these to the RSM to develop consistent action plans.
- Build and maintain relationships with customers at multiple management levels through structured visit plans alongside SOs.
- Provide the RSM with consolidated weekly market reports compiled from personal and SO inputs.
- Manage funds recovery processes from customers in line with company policies.
- Adhere strictly to Standard Operating Procedures (SOPs) in daily business operations.
- Support organizational initiatives aimed at digitization and process improvements.
Required Qualifications
- Bachelor’s degree in Business, Marketing, or BBA.
- 4 to 6 years of relevant B2B sales experience, preferably in a related industry.
- Strong customer relationship management skills.
- Excellent communication abilities.
- Proven experience in end-to-end operations management and marketing/sales, particularly in B2B environments.
- Competence in general administration and critical thinking.
- Ability to make sound decisions under pressure.
- Valid driving license.
This role offers the opportunity to work closely with a dynamic sales team and contribute significantly to the growth of the PVC business in a competitive market. The ASM will play a pivotal role in bridging customer needs with internal strategies, ensuring both business growth and customer satisfaction.
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