ASO Specialist - (Inhouse Faisalabad)

Enzipe is seeking a skilled ASO Specialist with 1.5 to 2 years of proven experience in app store optimization and mobile growth strategies to join their team. This is an on-site position based in Faisalabad, with working hours from 9:00 AM to 6:00 PM. Remote work is not available. The ideal candidate will have a strong background in optimizing apps for both Android and iOS platforms, particularly within SaaS-based mobile applications, and will be comfortable collaborating with cross-functional teams to enhance app performance and user experience.

Key Responsibilities
- Develop and implement ASO strategies for both Android and iOS App Stores.
- Optimize app titles, subtitles, descriptions, keywords, metadata, screenshots, and other app store assets to maximize visibility.
- Conduct thorough keyword research and competitor analysis to drive organic downloads and improve app rankings.
- Monitor app rankings, keyword performance, conversion rates, and user acquisition metrics to assess and refine ASO efforts.
- Perform A/B testing to enhance App Store conversion rates.
- Collaborate closely with UI/UX designers, Flutter developers, and marketing teams to improve overall app performance and user experience.
- Provide actionable suggestions based on user behavior, analytics, and current market trends.
- Stay up-to-date with the latest algorithms, trends, and best practices for both Google Play and Apple App Store.

Required Qualifications
- 1.5 to 2 years of hands-on experience in app store optimization.
- Proven expertise in Android ASO and Google Play Store optimization.
- Mandatory experience working with SaaS-based mobile applications.
- Strong understanding of App Store algorithms, ASO tools, analytics platforms, and A/B testing methodologies.
- Excellent skills in keyword research, competitor analysis, and content optimization.
- Data-driven mindset with strong analytical and problem-solving capabilities.
- Effective communication skills and ability to work collaboratively with cross-functional teams.

Preferred Qualifications and Benefits
- Office-provided lunch to keep you energized throughout the day.
- Twice daily tea service to enjoy during breaks.
- One paid leave per month to maintain a healthy work-life balance.
- A collaborative and growth-oriented work environment that encourages professional development.
- Opportunity to transition into a full-time role with career advancement potential.

This role offers a unique chance to contribute to the growth of innovative mobile applications within a supportive team setting. Candidates passionate about mobile app growth and optimization are encouraged to apply.