Associate Media Buyer

Soltiks is a global offshoring company delivering high-quality technology services and skilled human resources across the USA. The company specializes in software and app development, AI automation, cybersecurity, UI/UX design, digital marketing, SEO, and GHL automation to enhance client performance and efficiency. Soltiks recruits talent from leading institutions and employs rigorous testing to ensure teams are highly capable and aligned with clients’ digital strategies. The organization fosters continuous employee development, strong quality assurance, and a culture centered on creativity, trust, and punctuality. Employees benefit from an environment that encourages innovation, professional growth, and tailored support for diverse global markets.

The Associate Media Buyer role is a full-time, on-site position based in Karachi. This role supports the execution of media buying campaigns across both digital and traditional channels, ensuring that media placements align with client objectives and budget constraints. The Associate Media Buyer assists with media planning, analyzes campaign performance data, prepares detailed reports, and optimizes campaigns to maximize return on investment. Coordination with internal teams and external partners is essential, as is maintaining accurate records of media buys and monitoring delivery against planned schedules. Additionally, the role involves contributing to media strategy discussions, staying updated on market trends and platforms, and identifying new opportunities to improve campaign outcomes.

Key Responsibilities
- Support the execution of media buying campaigns across digital and traditional media channels.
- Assist in media planning and budget allocation to align with client objectives.
- Analyze campaign performance data and prepare comprehensive reports.
- Optimize campaigns to maximize return on investment and improve effectiveness.
- Coordinate with internal teams and external vendors to ensure smooth campaign delivery.
- Maintain accurate records of media buys and monitor delivery against schedules.
- Contribute to media strategy discussions by providing insights and recommendations.
- Stay informed about industry trends, emerging platforms, and new advertising opportunities.

Required Qualifications
- Proficiency in media planning and media buying to support campaign execution and optimization.
- Strong analytical skills to interpret data and drive performance improvements.
- Understanding of media strategy to assist in channel selection and budget management.
- Clear and professional communication skills for effective collaboration with teams and vendors.
- Bachelor’s degree in Marketing, Business, Communications, or a related field is preferred.

Preferred Qualifications and Benefits
- Familiarity with digital advertising platforms, ad tracking tools, and basic campaign reporting is advantageous.
- Ability to thrive in a fast-paced environment while managing multiple tasks with attention to detail.
- Genuine interest in the media and advertising industry, coupled with a willingness to learn and adapt to new tools and trends.
- Opportunity to work within a dynamic, innovative company that values professional growth and continuous development.

This position offers a chance to contribute to impactful media campaigns within a supportive and forward-thinking organization focused on delivering excellence to global clients.