Associate Media Buyer

Soltiks is a global offshoring company delivering high-quality technology services and skilled human resources across the USA. The company specializes in software and app development, AI automation, cybersecurity, UI/UX design, digital marketing, SEO, and GHL automation to enhance client performance and efficiency. Soltiks recruits talent from leading institutes and employs rigorous testing to ensure teams are capable and aligned with client digital strategies. The organization fosters a culture focused on innovation, professional growth, creativity, trust, and punctuality, supported by continuous employee development and strong quality assurance practices. This creates reliable, high-impact solutions tailored for diverse global markets.

The Associate Media Buyer role is a full-time, on-site position based in Karachi. The primary responsibility is to support the execution of media buying campaigns across both digital and traditional channels, ensuring placements meet client objectives and budget constraints. This role involves assisting with media planning, analyzing campaign performance data, preparing reports, and optimizing campaigns to maximize return on investment. Coordination with internal teams and external partners is essential, along with maintaining accurate records of media buys and monitoring delivery against planned schedules. The Associate Media Buyer also contributes to media strategy discussions, stays updated on market trends and platforms, and helps identify new opportunities to enhance campaign outcomes.

Key Responsibilities:

- Assist in media planning and execution of buying campaigns across digital and traditional media channels.
- Analyze campaign performance data to identify insights and recommend optimizations.
- Prepare detailed reports on media buys and campaign results for internal and client review.
- Coordinate with internal teams and external vendors to ensure timely and accurate campaign delivery.
- Maintain accurate records of media purchases and monitor adherence to planned schedules and budgets.
- Participate in media strategy discussions to support effective channel selection and budget allocation.
- Stay informed about industry trends, emerging platforms, and new advertising opportunities.
- Support continuous improvement efforts to maximize campaign ROI and client satisfaction.

Required Qualifications:

- Proficiency in media planning and media buying to assist with campaign execution and optimization.
- Strong analytical skills to interpret campaign data and drive performance improvements.
- Understanding of media strategy to contribute meaningfully to channel selection and budget decisions.
- Clear and professional communication skills for effective collaboration with internal teams and external partners.
- Bachelor’s degree in Marketing, Business, Communications, or a related field is preferred.
- Familiarity with digital advertising platforms, ad tracking tools, and basic campaign reporting.
- Ability to work efficiently in a fast-paced environment, manage multiple tasks, and maintain attention to detail.
- Genuine interest in the media and advertising industry, with a willingness to learn and adapt to new tools and trends.

Preferred Qualifications and Benefits:

Candidates with prior exposure to digital marketing tools and campaign management software will have an advantage. The role offers an opportunity to grow within a dynamic, innovative company that values creativity and professional development. Employees benefit from a supportive culture that encourages continuous learning and provides tailored support for career advancement in the global tech and media landscape.