Brand Manager

Xcelerate Brands is a dynamic partner to consumer brands aiming to expand their market presence rather than simply maintain it. Specializing in end-to-end eCommerce management, the company operates across major platforms including Amazon, Walmart, TikTok Shop, eBay, and Shopify. Their services encompass listings, advertising, inventory management, and fulfillment. Managing over 100 brands with more than $500 million in revenue, Xcelerate Brands emphasizes data-driven strategies and rapid growth. On average, brands collaborating with Xcelerate experience over 114% growth within six months, reflecting a culture focused on experimentation, optimization, and measurable results.

Key Responsibilities
The Brand Manager will oversee the performance and growth of assigned brands across key online marketplaces and direct-to-consumer channels. This role involves managing product positioning, content creation, and brand messaging to ensure consistency and impact across platforms such as Amazon, Walmart, TikTok Shop, eBay, and Shopify. Daily tasks include analyzing sales and marketing performance data, optimizing product listings and advertising campaigns, and coordinating inventory and pricing strategies. The Brand Manager will collaborate closely with internal teams to implement brand growth initiatives.

Regular review of data dashboards to identify growth opportunities and develop testing roadmaps is essential. The role requires clear communication of results and next steps to stakeholders. Additionally, the Brand Manager will monitor competitive activity, maintain brand guidelines, and support strategic projects aimed at increasing market share.

Required Qualifications
- Proven experience in brand management, product positioning, and maintaining consistent brand messaging across digital channels.
- Strong skills in eCommerce operations, including marketplace optimization, listings management, pricing strategy, and inventory coordination.
- Proficiency in data analysis and performance reporting, with the ability to leverage insights to inform marketing and merchandising decisions.
- Knowledge of digital marketing and advertising tactics, including paid media, promotions, and conversion optimization on major marketplaces.
- Excellent written and verbal communication skills, capable of presenting recommendations and collaborating effectively with cross-functional teams.
- Demonstrated ability to work independently in a remote environment, manage multiple brands or projects simultaneously, and prioritize tasks in a fast-paced setting.
- Experience with platforms such as Amazon Seller/Vendor Central, Walmart Marketplace, Shopify, or similar eCommerce systems is highly advantageous.
- Bachelor’s degree in Marketing, Business, Communications, or a related field, or equivalent practical experience.

Preferred Qualifications and Benefits
A background in consumer products, retail, or performance-driven eCommerce is considered a plus. The role offers the opportunity to work remotely within a fast-growing, data-focused company that values innovation and measurable growth. Xcelerate Brands fosters a collaborative culture where experimentation and optimization drive success, providing a stimulating environment for career development in eCommerce brand management.