The Brand Manager will play a pivotal role in driving the company’s brand growth by identifying, developing, and managing strategic partnerships and brand alliances. This position focuses on enhancing brand visibility and customer engagement through effective collaboration with external partners. The Brand Manager will negotiate partnership opportunities, execute co-branding initiatives, and support various brand development activities to strengthen the company’s market presence and expand its customer reach.
Key Responsibilities
- Identify and develop strategic partnerships and brand alliances that align with business objectives.
- Manage relationships with external partners to maximize collaboration opportunities and brand exposure.
- Negotiate terms and agreements for co-branding and partnership initiatives.
- Coordinate and execute marketing campaigns and brand activation activities in collaboration with partners.
- Support overall brand development efforts to enhance market positioning and customer engagement.
- Conduct market research and competitive analysis to inform partnership strategies and brand initiatives.
- Collaborate with internal teams to ensure alignment of partnership activities with company goals.
- Prepare presentations and reports to communicate partnership progress and outcomes to stakeholders.
- Oversee project coordination and execution related to brand and partnership initiatives.
Required Qualifications
- Bachelor’s degree in Marketing, Business Administration, Communications, Media Studies, or a related field.
- 4 to 5 years of professional experience in Brand Management, Business Development, Marketing, or a related discipline.
- Proven skills in strategic partnership and alliance management.
- Strong expertise in brand development and brand activation strategies.
- Experience in marketing campaign coordination and business development.
- Excellent negotiation and stakeholder management abilities.
- Proficient in market research and competitive analysis.
- Strong presentation and communication skills.
- Competent in MS Office applications including Excel, PowerPoint, and Word.
- Ability to coordinate and execute projects effectively.
This is a permanent position based at the company’s Head Office in Lahore. The role offers the opportunity to contribute significantly to the marketing department and the overall growth of the organization. Interested candidates are encouraged to apply before the closing date of October 18, 2026.