Our client, Stylo (Private) Limited, is seeking a Brand Manager - Marketing & PR based in Lahore. The Assistant Brand Manager will play a vital role in supporting the company’s brand development and marketing efforts. This position involves working closely with various internal teams and external partners to enhance brand visibility, execute public relations activities, and increase customer engagement. The role also includes supporting strategic partnerships, assisting with marketing campaigns, and contributing to strengthening the company’s market position. This opportunity is based at the company’s Head Office and offers a chance to make a significant impact on brand growth through well-planned marketing strategies.
Key Responsibilities
- Support the development and execution of brand strategies aimed at increasing brand awareness and market share.
- Collaborate with internal teams to design and implement promotional campaigns and co-branding initiatives.
- Assist in managing relationships with external partners, agencies, and vendors to ensure alignment with brand objectives.
- Analyze market trends, consumer insights, and competitor activities to inform brand positioning and promotional tactics.
- Support the creation and distribution of marketing content across multiple channels to enhance customer engagement.
- Help organize and participate in events, product launches, and trade shows to boost brand visibility.
- Monitor and report on the effectiveness of marketing and PR campaigns, recommending improvements where necessary.
- Contribute to the preparation of budgets, timelines, and project plans to ensure campaign success and cost control.
- Maintain consistency in brand messaging across all platforms and communications.
- Assist in managing digital marketing efforts, including social media presence and online advertising campaigns.
- Collaborate with internal departments to ensure brand strategy aligns with overall business goals.
Required Qualifications
Candidates should hold a Bachelor’s Degree in Marketing, Business Administration, Communications, Media Studies, or a related field. Additionally, 4 to 5 years of relevant experience in brand management, marketing, and public relations is essential to succeed in this role.
Preferred Qualifications and Benefits
While not explicitly stated, candidates with strong communication skills, a creative mindset, and the ability to work collaboratively across departments will be well-positioned for success. This role offers the opportunity to work in a dynamic environment where strategic marketing initiatives directly contribute to the company’s growth and market presence.
This position provides a platform to develop professionally by engaging in diverse marketing activities and building valuable industry relationships. The Assistant Brand Manager will be instrumental in driving Stylo’s brand forward in a competitive marketplace.