Business Development Executive

We are seeking a highly motivated and experienced outbound sales development professional with a strong background in LinkedIn outreach within the technology or IT services sector. The ideal candidate will have a proven ability to generate qualified discovery or sales calls consistently by building a B2B prospecting pipeline from the ground up. This role requires excellent research skills, personalized communication, and the discipline to manage the entire outreach process independently. Experience in selling custom software development or IT solutions, particularly within healthcare or regulated industries, will be highly valued.

Key Responsibilities

- Research and identify relevant decision-makers within target healthcare, telehealth, health-tech, and related businesses based on the defined Ideal Customer Profile (ICP).
- Conduct thorough prospect research, including analysis of company websites, service offerings, technology stacks, patient journeys, business models, and potential pain points prior to outreach.
- Build and maintain a qualified prospect pipeline from scratch without relying on pre-existing lead lists.
- Craft and send highly personalized LinkedIn connection requests and follow-up messages manually, avoiding the use of automation tools.
- Manage active LinkedIn conversations by understanding business needs, handling objections, and guiding qualified prospects toward booking discovery calls.
- Consistently achieve a target of 4–5 qualified discovery calls per month through diligent outreach efforts.
- Maintain accurate records of prospects, outreach stages, conversations, and lead statuses, categorizing opportunities as warm, cold, hot, or high priority.
- Follow up persistently with prospects while ensuring all communication remains professional and value-driven throughout the outreach cycle.
- Monitor outreach performance metrics such as response rates, meeting conversions, and pipeline activity to identify opportunities for improvement.
- Continuously test and refine targeting strategies, messaging, and follow-up techniques based on real prospect feedback and conversation insights.

Required Qualifications

- Minimum of 3 years’ experience in outbound sales development with a focus on LinkedIn outreach within technology or IT services industries.
- Proven track record of consistently generating at least 4–5 qualified discovery or sales calls per month through manual LinkedIn outreach.
- Demonstrated ability to build a B2B prospecting pipeline from scratch, including identifying target companies and relevant decision-makers.
- Excellent written English skills, capable of creating natural, personalized, and engaging outreach messages rather than relying on templates.
- Strong prospect research capabilities, with the ability to analyze company websites, service offerings, technology requirements, business models, and pain points.
- Experience managing LinkedIn conversations, follow-ups, objections, and lead qualification through to discovery call booking.
- Effective pipeline management skills, with the ability to independently track prospect stages, priorities, conversations, and outreach performance.
- Self-driven, disciplined, and consistent, able to manage the complete outreach process with minimal supervision.

Preferred Qualifications and Additional Insights

- Experience selling custom software development, IT services, or technical solutions is highly preferred.
- Prior experience targeting healthcare, telehealth, health-tech, or other regulated industries is a strong advantage.
- Familiarity with healthcare business models related to GLP-1, HRT, TRT, weight loss, peptides, longevity clinics, or similar sectors is considered a plus.

This role offers the opportunity to work autonomously while contributing to the growth of cutting-edge technology and healthcare solutions through strategic outbound sales efforts.