Business Development Manager (Software Engineering) - US

TMG Global is an AI-driven software development and digital marketing agency that emphasizes seamless integration. Our unique approach means one team handles software development, growth strategies, and results ownership without any handoffs or vendor disputes. We are currently looking for a results-driven Business Development Manager (Software Engineering) based in our Lahore office to help expand our presence in the North American market. Reporting to the Head of Sales, this role is pivotal in bridging international clients with our engineering teams, transforming complex business needs into valuable custom software contracts.

Key Responsibilities

Take full ownership of the entire B2B software sales lifecycle across North America and the Middle East, managing everything from initial outreach to contract signing. Utilize high-volume outbound prospecting methods such as LinkedIn Sales Navigator, cold email campaigns, and other platform channels to build and maintain a targeted lead pipeline. Develop and implement personalized, multi-channel outreach strategies aimed at C-suite executives and technical decision-makers, based on well-defined ideal client profiles.

Qualify both inbound and outbound leads through discovery calls to assess technical requirements, project budgets, and alignment with TMG Global’s capabilities. Conduct live pitch meetings and software demonstrations to effectively communicate custom development solutions and the company’s value proposition. Collaborate closely with technical leads during the pre-sales discovery phase to analyze client needs, scope project architecture, and define deliverables.

Prepare, price, and present compelling technical proposals, statements of work (SOWs), and commercial estimates tailored to client objectives. Lead contract negotiations, address pricing and technical objections, and close high-value custom software deals with international clients. Maintain rigorous pipeline discipline within the CRM system to track lead progress, execute timely follow-ups, and maximize conversion rates. Stay informed on emerging software development trends, monitor competitor strategies, and continuously refine outreach scripts to penetrate lucrative market segments.

Required Qualifications

Candidates should have 2 to 5 years of proven experience selling custom software development, IT services, or dedicated engineering teams to C-suite executives and technical decision-makers in North America or the Middle East. A strong technical understanding is essential, including the ability to interpret software development concepts, read project requirements, and collaborate with technical teams to scope projects and prepare accurate commercial proposals.

Demonstrated success in managing deals through all sales funnel stages—from outbound prospecting and discovery calls to pitching, proposal delivery, objection handling, and closing—is required. Proficiency with LinkedIn Sales Navigator, cold email sequencing tools, modern CRM platforms, and prospecting databases is critical for building and nurturing targeted pipelines. Excellent written and spoken English skills are necessary, along with the poise and cultural awareness to build trust and negotiate effectively with international founders and executives.

The ideal candidate is a highly accountable, target-driven professional who thrives in a commission-based environment, values fast execution, and continuously optimizes their sales pipeline.

Preferred Qualifications and Benefits

While not explicitly stated, candidates with experience in AI-driven software solutions or digital marketing services will find this role particularly rewarding. TMG Global offers the opportunity to work in a dynamic, growth-focused environment where your contributions directly impact the company’s expansion in key international markets. The role promises high visibility, significant revenue responsibility, and the chance to collaborate with talented technical and sales professionals.