Business Development & Social Media Executive

We are seeking a dynamic Business Development & Social Media Manager to join our Educational Consultancy team. This role is primarily remote, with a preference for candidates based in Pakistan. The position requires a commitment of 6 to 7 hours per day from Monday to Friday, and 3 hours on Saturdays. The ideal candidate will be responsible for driving business growth through strategic outreach and managing our social media presence to engage and expand our audience, particularly targeting the Gen Z demographic.

Key Responsibilities

- Conduct LinkedIn and email outreach to prospective clients and partners to generate new business opportunities.
- Set appointments and actively participate in meetings to pitch our referral program.
- Manage partner onboarding processes and maintain ongoing account relationships.
- Develop attractive offers and incentives to maximize partner referrals and drive business growth.
- Create engaging content across multiple social media platforms including LinkedIn, Facebook, Instagram, YouTube, and TikTok. Content formats include reels, static posts, and carousels.
- Enhance brand visibility and improve monthly social media metrics such as views, followers, interactions, and overall engagement.
- Maintain a light, humorous, and relevant tone that resonates with the Gen Z audience.
- Stay informed about the latest social media trends and incorporate innovative ideas to keep the brand fresh and unique.
- Design interactive polls and other engagement tools to foster a loyal and long-term community.

Required Qualifications

- Proven experience in business development, particularly in outreach and appointment setting.
- Strong skills in partner management and account maintenance.
- Demonstrated ability to create compelling social media content tailored to diverse platforms.
- Familiarity with current social media trends and the ability to think creatively and strategically.
- Excellent communication and interpersonal skills.
- Ability to work independently in a remote setting while managing multiple responsibilities efficiently.

Preferred Qualifications and Benefits

- Experience working within the educational consultancy or related sectors is advantageous.
- A portfolio showcasing previous social media work and examples of successful campaigns or posts.
- Candidates who can bring a fresh, out-of-the-box perspective to social media management will be highly valued.
- Flexible working hours with a remote work setup.
- Opportunity to contribute to a growing consultancy with a focus on innovative marketing and business development strategies.

If you find this role aligns with your skills and career goals, please prepare your CV along with a cover letter explaining why you are the best fit for this position. Additionally, include links to your social media portfolio or relevant pages you manage. Applications without a cover letter will not be considered.