We are seeking a dynamic and commercially driven Business Unit Head for the General Business Unit based in Karachi. The ideal candidate will take full ownership of the unit’s overall performance, driving growth through strategic planning, sales, marketing, and portfolio management. This leadership role requires a strong background in the pharmaceutical industry, with the ability to develop and execute business strategies that enhance revenue, profitability, and market presence. The successful candidate will collaborate across multiple functions to ensure alignment with business objectives and foster long-term relationships with key stakeholders.
Key Responsibilities
- Lead the overall business strategy and commercial performance of the General Business Unit.
- Develop and implement annual business plans, sales strategies, marketing initiatives, and growth programs.
- Drive revenue growth, profitability, market share expansion, and portfolio development within the assigned unit.
- Collaborate with Marketing and Sales teams to design and execute brand and product strategies.
- Analyze market trends, competitor activities, customer insights, and business opportunities to identify growth areas.
- Oversee product performance, forecasting, budgeting, and comprehensive business planning.
- Work closely with Sales, Marketing, Medical, Regulatory, Supply Chain, Finance, and other departments to ensure seamless execution of business goals.
- Identify opportunities for new product launches, portfolio expansion, lifecycle management, and market development.
- Monitor sales performance regularly and implement corrective actions when necessary.
- Lead, mentor, and develop cross-functional commercial teams to meet and exceed business targets.
- Establish and maintain strong relationships with key stakeholders, healthcare professionals, distributors, and business partners.
- Present business performance reports, forecasts, strategic plans, and growth opportunities to senior management.
- Ensure effective resource allocation to achieve agreed commercial and financial objectives.
Required Qualifications
- Bachelor’s or Master’s degree in Business Administration, Marketing, Pharmacy, Life Sciences, or a related field.
- Strong experience in the pharmaceutical industry, particularly in commercial, sales, marketing, or business leadership roles.
- Proven track record managing a business unit, product portfolio, therapeutic portfolio, or significant commercial function.
- In-depth understanding of pharmaceutical sales and marketing, brand management, market dynamics, and business development.
- Demonstrated ability to develop and execute business strategies that achieve revenue and profitability targets.
- Excellent leadership, analytical, negotiation, communication, and stakeholder management skills.
- Experience managing and developing large or cross-functional teams is highly desirable.
Preferred Qualifications and Benefits
The ideal candidate will be a strategic thinker with a strong commercial mindset and the ability to drive business growth in a competitive pharmaceutical environment. Experience in leading diverse teams and working collaboratively across multiple functions will be an advantage. This role offers the opportunity to significantly impact the company’s growth trajectory and strengthen its market position.
If you are a results-oriented professional with a passion for the pharmaceutical sector and a proven ability to lead business units successfully, this position offers a challenging and rewarding career path.