Cold Caller – Business Development

Cold Caller – Business Development

Department: Business Development
Job Type: Full-Time
Location: On-site
Experience: 1+ years preferred
Industry: Medical Billing / Healthcare Revenue Cycle Management

We are seeking a motivated and results-oriented Cold Caller to join our Business Development team. In this role, you will be responsible for reaching out to potential healthcare clients to introduce our medical billing and revenue cycle management services. Your primary focus will be on qualifying prospects and scheduling meetings for the Business Development and Sales teams. The ideal candidate will possess excellent communication skills, confidence in engaging healthcare professionals, and resilience in handling rejection while consistently meeting outreach goals.

Key Responsibilities
- Conduct outbound cold calls to healthcare providers, including medical practices, clinics, physician groups, and other potential clients.
- Present and explain the company’s medical billing and revenue cycle management services clearly and professionally.
- Identify key decision-makers such as physicians, practice managers, office managers, and administrators.
- Qualify leads by assessing practice size, specialty, current billing processes, pain points, and business needs.
- Schedule appointments or discovery calls for the Business Development and Sales teams with qualified prospects.
- Follow up with prospects via phone, email, and other approved communication channels to nurture leads.
- Maintain detailed and accurate records of calls, conversations, follow-ups, and lead status within the CRM system.
- Research prospective medical practices to uncover new business opportunities.
- Achieve daily and monthly targets for calls made, leads generated, and appointments set.
- Develop a thorough understanding of the company’s services and value proposition to effectively communicate benefits.
- Handle initial objections professionally and provide relevant information to prospects.
- Collaborate closely with Business Development and Sales teams to ensure seamless lead handoffs.
- Provide regular reports on outreach activities, qualified leads, scheduled appointments, and prospect feedback.

Required Qualifications
- Excellent verbal and written communication skills.
- Confident and professional telephone manner.
- Strong interpersonal skills with the ability to build relationships.
- Comfortable communicating with physicians, practice managers, and healthcare administrators.
- Ability to handle a high volume of outbound calls efficiently.
- Skilled in persuasion, negotiation, and objection handling.
- Self-motivated, goal-oriented, and persistent in achieving targets.
- Basic computer proficiency and experience using CRM software.
- Effective organizational skills for managing follow-ups and lead tracking.
- Previous experience in cold calling, telemarketing, appointment setting, or business development is preferred.

Preferred Qualifications and Benefits
Experience in the following industries will be considered an advantage:
- Medical billing
- Healthcare BPO
- Revenue Cycle Management (RCM)
- Healthcare services

Pay range for this position is Rs70,000 to Rs80,000 per month. The role requires on-site presence to facilitate close collaboration with the team and ensure effective communication.

If you are driven to succeed in a fast-paced environment and have a passion for healthcare business development, this opportunity offers a chance to grow your career while contributing to a vital sector.