Cynosure is a leading international development consultancy firm known for delivering high-quality research and management services to prominent clients such as the United Nations agencies, the World Bank, IFC, and various international donors and NGOs. Operating across more than 70 countries on six continents, Cynosure is committed to providing innovative solutions and advisory services in the global development sector. We are currently seeking a Communications Analyst to enhance how we communicate our expertise, projects, and achievements to the international development community. This role offers a unique opportunity for creative professionals to gain hands-on experience in strategic communications, digital media, and institutional branding while working on diverse assignments related to climate change, governance, gender equality, social protection, economic development, and human rights.
Key Responsibilities
Digital Communications and Social Media Management:
- Manage and update Cynosure’s LinkedIn account with engaging content that highlights the firm’s expertise, projects, achievements, and milestones.
- Oversee website content, layout, and visual design to ensure a professional and user-friendly experience.
- Develop and maintain a communications content calendar by coordinating with internal teams for timely updates and announcements.
- Monitor digital engagement and identify opportunities to enhance the reach and effectiveness of communications.
Content Development and Visual Communications:
- Research, draft, edit, and produce high-quality written content for social media, newsletters, website updates, project highlights, and institutional announcements.
- Create engaging visual content such as graphics, infographics, charts, and multimedia materials to effectively communicate Cynosure’s work.
- Produce simple animated graphics and short videos using Canva Pro or similar tools for various digital platforms.
- Collaborate with project teams to translate technical findings and achievements into clear, audience-appropriate communication products.
- Review and proofread all materials to ensure accuracy, consistency, and alignment with Cynosure’s communication standards.
Branding and Institutional Promotional Materials:
- Develop new institutional communication products including annual reports, newsletters, and project showcases, covering content creation, design, and publication preparation.
- Design and update corporate profiles, brochures, presentations, and other promotional materials tailored for diverse audiences and sectors.
- Maintain consistency in branding, visual identity, and messaging across all platforms and materials, including managing templates and visual assets.
- Support proposal teams by designing organizational profiles, infographics, and visual materials for high-quality submissions.
Communications Coordination and Institutional Visibility:
- Prepare communication and promotional materials for Cynosure’s participation in events, conferences, workshops, and partnership activities.
- Coordinate with external designers, website developers, and service providers to maintain and enhance communication platforms and materials.
Required Qualifications
- Bachelor’s or Master’s degree in Communications, Media Studies, Journalism, Digital Media, Marketing, Graphic Design, International Development, Social Sciences, or related fields.
- 1–2 years of relevant experience in communications, social media management, content development, digital marketing, or graphic design, preferably in the international development sector.
- Excellent English writing, editing, and proofreading skills with the ability to create clear and engaging content for varied audiences.
- Proficiency in graphic design and visual content creation tools, especially Canva Pro; familiarity with Adobe Photoshop, Illustrator, or InDesign is advantageous.
- Strong visual communication skills, including design, layout, typography, and branding.
- Experience managing professional social media accounts, particularly LinkedIn.
- Competence in MS Office applications, especially PowerPoint, Word, and Excel.
- Familiarity with website content management systems like Wix and basic knowledge of HTML/CSS is a plus.
- Knowledge of generative AI tools such as ChatGPT and Canva AI, with the ability to apply them creatively in communications.
- Excellent organizational skills, attention to detail, and the ability to manage multiple tasks and deadlines independently.
- Ability to work both independently and collaboratively in a fast-paced environment with a proactive approach.
- Flexibility to work during intensive proposal or project deadlines.
Preferred Qualifications and Benefits
At Cynosure, we promote a work culture that values independence, creativity, and initiative. This role provides practical experience in strategic communications and digital media across a broad range of international development topics. You will collaborate with experienced practitioners and develop communication materials for global audiences, enhancing your professional skills through continuous learning.
We offer competitive remuneration (PKR 100,000 – PKR 130,000), comprehensive health insurance, and a performance-based bonus scheme. Our flexible working hours include a hybrid model with one day per week remote work to support work-life balance. We also encourage participation in relevant training and networking events and foster an empowering, collaborative team environment where your contributions are valued.
This position is based in our Islamabad office. Candidates are encouraged to submit portfolios or samples of previous work, including graphic designs, publications, social media content, videos, or websites, as part of their application.