Content & Creative Associate

TAGS is seeking a dynamic and creatively driven Content & Creative Associate who thrives on transforming ideas into engaging content. This role involves taking concepts from initial brainstorming through shooting, editing, publishing, and analyzing performance to understand what resonates best with the audience. The ideal candidate will be energetic, extroverted, and passionate about storytelling, with a strong focus on delivering fresh and impactful content that elevates the brand.

Key Responsibilities:
- Develop creative content ideas and concepts that align with the brand’s vision.
- Plan and maintain content calendars to ensure consistent and timely delivery.
- Coordinate and lead video shoots, managing all aspects from setup to execution.
- Edit videos and social media content using industry-standard tools.
- Publish content across relevant platforms, optimizing for each channel.
- Monitor analytics, track trends, and evaluate audience responses to measure content effectiveness.
- Identify successful strategies and areas for improvement to refine future content.
- Introduce innovative and unconventional ideas to keep the brand’s content fresh and engaging.

Required Qualifications:
- A keen creative eye with a natural instinct for producing engaging and compelling content.
- Confidence and leadership skills to take charge during shoots and direct talent effectively.
- Highly extroverted and comfortable on camera, willing to feature yourself or others as needed.
- Proficient in Adobe Illustrator and Premiere Pro for content creation and editing.
- Basic understanding of motion graphics to enhance video content.
- Strong curiosity about content analytics and performance metrics to inform strategy.
- Ability to think beyond routine posts, bringing originality and strategic insight to content creation.

This position requires a candidate who not only generates creative ideas but also has the personality and drive to execute them effectively. If you naturally see potential content opportunities in everyday situations and are eager to bring those ideas to life, this role offers an excellent platform to showcase your talents.

Location: This is an on-site position based at LDA Avenue 01 Block A, Lahore.

TAGS offers a collaborative environment where creativity and innovation are highly valued. Join the team to contribute to a growing brand and make a tangible impact through your content expertise.