We are seeking a talented and experienced content creator to join our team, specializing in the real estate sector. The ideal candidate will be responsible for developing and managing engaging content across multiple social media platforms, including Instagram, Facebook, TikTok, YouTube, and LinkedIn. This role requires a hands-on approach to content production, from planning and scripting to shooting and editing, with a strong focus on driving leads and increasing audience engagement. The position is based on-site and involves regular travel to various property locations and events.
Key Responsibilities
- Develop and manage a monthly content calendar tailored for Instagram, Facebook, TikTok, YouTube, and LinkedIn to ensure consistent and strategic posting.
- Plan, script, and execute diverse content types such as project walkthroughs, reels, client testimonials, and market updates.
- Shoot high-quality photos and videos on-site at properties, projects, and events; proficiency with camera work is essential.
- Collaborate closely with the design team to support the creation of creatives, advertising visuals, and campaign assets.
- Write compelling captions, hooks, and scripts designed to generate leads and inquiries.
- Monitor content performance metrics and refine strategies based on engagement data and lead generation results.
- Stay informed about the latest trends in the real estate market as well as evolving social media content trends.
Required Qualifications
- Female candidates only.
- Minimum of 3 years of experience producing content specifically for the real estate industry, including developers, agencies, or property portals.
- Proficient in camera operation, with confidence in shooting photos and videos using DSLR or mirrorless cameras.
- Comfortable presenting on camera for property tours and social media reels.
- Basic video editing skills using tools such as CapCut, Premiere Pro, or similar software.
- Strong understanding of social media platforms and current content trends.
- Excellent communication skills in both English and Urdu.
- Willingness and ability to travel frequently to various project sites.
Preferred Qualifications and Benefits
- Experience with drone footage is highly desirable.
- Basic knowledge of graphic design tools such as Canva or Adobe Creative Suite is a plus.
- Competitive monthly salary ranging from Rs70,000 to Rs110,000.
- This is an in-person role requiring presence at the work location and project sites.
This position offers a unique opportunity to work at the intersection of real estate and digital content creation, contributing directly to brand visibility and lead generation through innovative social media strategies. If you are passionate about storytelling through visual media and have a strong background in real estate content, we encourage you to apply.