Content Creator / Social Media Executive

GateTrips, a well-established travel company based in Sialkot, is seeking a creative and motivated Content Creator to join their team on a full-time, in-person basis. The ideal candidate will be responsible for managing and enhancing the company’s social media presence by creating engaging content that promotes travel, hotel, tour, and visa services. Working hours are from 10:00 AM to 6:00 PM, offering an opportunity to contribute to a dynamic and growing organization.

Key Responsibilities

- Develop and publish engaging daily posts, stories, reels, and promotional offers across various social media platforms.
- Conduct research on trending travel content and generate fresh campaign ideas to keep the audience engaged.
- Design professional graphics using tools such as Canva or Adobe Creative Suite to maintain a visually appealing social media presence.
- Create and edit short promotional videos to support marketing initiatives.
- Write compelling captions and advertising content that attract and retain followers.
- Manage social media accounts including Facebook, Instagram, TikTok, and others, ensuring consistent brand messaging.
- Plan and maintain a monthly content calendar to organize and schedule posts effectively.
- Assist in the execution and monitoring of Meta advertising campaigns to maximize reach and engagement.
- Track social media engagement metrics and use insights to improve content performance.
- Collaborate closely with the sales team to align social media content with new offers and promotions.

Required Qualifications

- At least one year of experience in content creation or social media management.
- Proficiency in Canva, CapCut, Adobe software, or similar graphic and video editing tools.
- Strong video editing and graphic design skills with a keen eye for detail.
- Creative mindset with the ability to think outside the box and produce original content.
- Good command of English writing and communication skills.
- Solid understanding of current social media trends and best practices.

Preferred Qualifications and Benefits

- Experience with Meta Ads is considered an advantage.
- Background or interest in travel and tourism is preferred but not mandatory.
- Competitive salary ranging from Rs40,000 to Rs80,000 per month, commensurate with skills and experience.
- Performance-based incentives to reward outstanding contributions.
- Opportunities for professional learning and career growth within the company.
- Friendly and supportive work environment fostering collaboration and creativity.
- The chance to work directly with an established travel company and gain industry-specific experience.

Candidates interested in this role are encouraged to submit an updated CV along with samples of their previous work, such as social media posts, graphic designs, or video content. Sharing a portfolio link or attaching examples of creative projects will be essential during the screening process. This position requires in-person attendance at the company’s Sialkot office.

GateTrips offers a vibrant workplace where creativity and innovation are valued, making it an excellent opportunity for content creators passionate about travel and digital marketing.