BuzzyBooth is a dynamic company that helps restaurants, hotels, dental practices, and family entertainment businesses transform customer experiences into reviews, social content, customer contacts, and repeat business through its innovative photo kiosks and marketing automation platform. We are seeking a proactive Content Marketing Manager to increase our visibility and attract more business owners via search engines, AI-powered search, YouTube, and social media channels.
Key Responsibilities
You will take full ownership of both content strategy and creation. This involves researching the questions and interests of our ideal customers, developing engaging ideas, and producing valuable content that drives qualified traffic and leads. Your role includes building and managing an editorial calendar aligned with customer needs, search opportunities, industry trends, and company goals.
You will create SEO-focused content such as articles, customer case studies, guides, comparison pages, and website copy. Additionally, you will develop initiatives to improve AI visibility by crafting clear, well-supported content that helps both people and AI-powered search tools understand BuzzyBooth’s products and customer outcomes. This includes researching opportunities for third-party mentions and monitoring visibility around key buyer questions.
Planning YouTube content is also a critical part of your role. You will develop searchable topics, video outlines, scripts, titles, descriptions, and thumbnail briefs. Supporting content distribution efforts by identifying relevant industry publications, partners, and communities for contributions and customer stories will be essential.
You will measure content performance by tracking organic traffic, search visibility, engagement, and qualified leads, using these insights to refine and improve the content strategy. Collaboration with design, video editing, and web development teams will be necessary to bring your content ideas to life.
Required Qualifications
Candidates must demonstrate proven experience in content marketing with a strong portfolio showcasing published work and measurable results. Excellent English writing, editing, research, and storytelling skills are essential.
A solid understanding of keyword research, search intent, on-page SEO, and internal linking is required. Familiarity with AI visibility strategies, generative engine optimization (GEO), and an evidence-based approach to testing new methods will be highly valued.
You should be able to develop engaging YouTube scripts and social media content ideas. Experience with tools such as Google Search Console, Google Analytics, and SEO research platforms is necessary. Managing an editorial calendar and taking content from concept to publication independently is expected.
Comfort using AI tools to enhance efficiency while maintaining accuracy, originality, and brand voice is important for this role.
Preferred Qualifications and Benefits
Success in this position will be measured by your ability to increase organic search rankings, build scalable SEO and AI visibility strategies, and maintain a focused content plan aligned with customer needs and business priorities. Consistent publication of useful, original content, growth in relevant organic traffic and qualified inquiries, and stronger visibility for priority topics across search and AI-powered discovery are key performance indicators.
You will also establish a repeatable process for transforming customer stories into multi-channel content.
This is a remote position offering flexible working hours, a fun and supportive team environment, and the opportunity to work with a great brand.